Looker Studio just added 170 new fields in a major update
Looker Studio has released a major update to its system, introducing 170 new fields for reports. To access the new data, users must update their GA4 data sources. Why we care: You can now create more detailed and detailed Looker Studio reports because they will have access to data that was not available before. Advertisers are especially excited because they will have insights into landing page, user conversion, page location, and session conversion rates by…
Read More »Google announces the integration of Google Analytics 4 and AdSense
Google announced is enabling the integration of Google Analytics 4 (GA4) properties with AdSense accounts. This update makes AdSense data available in GA4 reports and scans, providing a more comprehensive view of website performance. Connecting GA4 and AdSense Merging AdSense data with other website analytics, such as traffic sources and user behavior, provides a comprehensive understanding of website performance. You can use this information to identify patterns and insights that can help optimize ad revenue….
Read More »
Trust online news that goes from journalists to influencers
The Reuters Institute Digital News Report 2023 sheds light on the complex relationship between audiences, media and social media platforms. As we navigate one crisis after another, the demand for reliable, independent journalism is higher than ever. However, the news industry faces weak audience engagement, low trust and an uncertain business environment. Based on data from 46 markets on six continents, the report paints a picture of an industry under duress that is pivoting, innovating…
Read More »
What you need to know
According to a broadcast by Mark Zuckerberg, CEO of Meta, via the Meta Channel, Instagram broadcast channels are available to users worldwide. Here’s what you need to know, including what they are, how to find ones to follow, and how to create a channel for your Instagram audience. What are Instagram Broadcast Channels? Instagram broadcast channels allow creators to send one-way messages to channel members (your Instagram followers or paid subscribers) with text, photos, video,…
Read More »
How to Create Your Own SEO ‘Second Brain’ (And Why You Need One)
Whether you’re an in-house SEO expert or a digital agency professional, chances are you’ve experienced one or more of these all-too-familiar problems: Feeling drowned in an ocean of ever-evolving industry trends. Spending forever in the setup phase, creating delivery trackers, audit sheets, keyword map templates, content summaries, and backlog preparation can feel like you’re on a never-ending treadmill. Yes, I’ve been there too. I felt the unrelenting turmoil and knew that something had to change…
Read More »
What do SEO platforms do? Do you need one?
Of all the tactics for generating web traffic, search engine optimization (SEO) is perhaps the most powerful, as 53% of a website’s traffic can typically be attributed to organic search, according to a study by BrightEdge. But the practice of SEO has become more complex and involves more considerations than SEOs enjoyed in the “ten blue links” era. SEO is no longer just about content creation and promotion. It also involves improving the user experience…
Read More »
Google SGE now uses photos and reviews from Google Business Profile listings
Google’s new generative search experience, which started rolling out a few weeks ago, can now use Google Business Profile data to help you create your AI-generated instant response. SGE also uses data “from the reviews, photos and business profile details people have submitted to Google for more than 200 million real-world sites,” Google said. he wrote. how it looks Here’s a video showing how Google extracts review and photo data from Google Business Profiles and…
Read More »Vulnerability in the WooCommerce Stripe Payment Gateway plugin affects more than 900,000 websites
It was discovered that the WooCommerce Stripe payment gateway plugin had a vulnerability that could allow an attacker to steal personally identifiable information (PII) from a store’s customer via the plugin. Security researchers warn that hackers do not need authentication to pull off the exploit, which received a high rating of 7.5 on a scale of 1 to 10. WooCommerce Stripe Payment Gateway Plugin The Stripe payment gateway plugin, developed by WooCommerce, Automattic, WooThemes and…
Read More »Google Bard EU launch delayed due to privacy concerns
Google’s plan to launch its artificial intelligence chatbot, Bard, in Europe has hit a regulatory roadblock. According to the Irish Data Protection Commission, Google has not provided enough detail about Bard’s data privacy policies, leading to a delay in its EU debut. Bard launch halted by data privacy concerns The Commission stated that the information presented by Google about the privacy protection of EU citizens of its new generative AI tool was insufficient. This shortfall…
Read More »Twitter will start paying verified content creators in the coming weeks
Twitter will begin paying its verified content creators for ads served in their replies in the coming weeks. Elon Muskwhich has owned the social networking site since October 2022, announced that the first block payment amounts to $5 million, however, it has set some conditions. What’s new: Under Musk’s new rules, content creators will receive cash for ads on their answers, but only if they are verified. Additionally, the billionaire added “only ads posted to…
Read More »