YouTube is the most profitable platform for creators, survey shows
Creators earn the most from their brand partnerships on YouTube, more so than Instagram and TikTok, according to a new survey. By the numbers. On YouTube, 6% of creators earned more than $10,001 per month, compared to 3% of Instagram creators and 2% of TikTok creators. 50% of YouTube creators earn more than $500 per month compared to Instagram (40%) and TikTok (36%). More expensive, though. Although YouTube creators are more expensive to work with,…
Read More »
Google Bard can now use your device’s precise location to get more relevant local results
Google Bard can now use your device’s precise location to provide better local results for your questions. When you go to Google Bard, you may see a pop-up dialog that says “For more relevant answers, you can also choose to have Bard use your device’s precise location.” the warning Here’s what you can see when you sign in bard.google.com: You may also see another message asking you to confirm that you want to share your…
Read More »
A customer data roadmap to stay ahead of the competition
In today’s competitive landscape, the key to winning customers lies in personalized and extraordinary experiences. Own data is a vital ingredient in this journey. By delving into customer engagement patterns, behaviors and transactional preferences, brands can gain invaluable insights. These insights, when used effectively, have the potential to transform the customer experience landscape. In an age where all brands are striving to capture customer attention and foster loyalty, this webinar will reveal the path to…
Read More »Feed, stories, explore, reels, search
Instagram has updated its resource explaining how ranking works in each part of its app: Feed, Stories, Explore and Reels. Why we care Understanding how Instagram ranking works is essential if you want to maximize your visibility and engagement on this platform. What’s new. Instagram ranking explained is an update of a publication 2021 – so most of the changes are pretty minimal. Noteworthy, Instagram: Feed and Stories separated into two separate sections. Put more…
Read More »
Massive violations of Google’s local services ads policy
Google has sent policy violation notices to local service ad advertisers, but it’s currently unclear whether they’re being sent because of a new, improved app or if there was a bug that caused them to be served. The policy notice. The email notification says, “Your account has policy violations that need to be resolved.” It goes on to say that “if you don’t act by June 12, your ads could stop running.” Here is a…
Read More »Google now treats .ai domains as generic top-level domains
Google has updated its help documentation to specify that Google Search now considers .ai domain names as a generic top-level domain, such as .com, .org, and others. Google has released the update this wayadding .ai to the list of ccTLDs that Google treats as gTLDs. That means. This just means that if you use an .ai domain for your website, Google will no longer consider that domain to be geo-related to Anguilla. Anguilla, a British…
Read More »
10 Link Building Services to Scale Your SEO Efforts
Link building is essential. Although Google has made numerous advances in machine learning and understanding content, links are still a critical element of how Google ranks websites. We know Google doesn’t want you to proactively build links. They want you to create high-quality content and expect the best (meaning you create it and links will come). Whether you’re a well-known brand or a local SMB, you need to be found in the SERPs when people…
Read More »Wix has changed how websites are built and why you should pay attention
Wix is a popular website builder that helps businesses easily create high-performance websites that keep up with the latest technical requirements. Wix handles all the technical factors, allowing businesses to focus on what they do best. In addition to helping businesses build websites without dealing with the technical side of things, Wix recently introduced a developer-friendly headless iteration. Wix is really changing how websites are built and it might be worth paying attention to what’s…
Read More »
How Instagram’s algorithm works for stories, feeds, reels, and exploration
Instagram CEO Adam Mosseri posted a new video i blog entry explaining how Instagram’s algorithm works for stories, feeds, reels, and exploration. In addition to ranking, it contains more information about shadowbanning, reviewing your account status, and best practices for growing an Instagram audience. The following is an update to the original video about the Instagram algorithm 2021. It’s more than an algorithm The first point Mosseri makes is that the Instagram algorithm is not…
Read More »Google unveils digital marketing playbook amid privacy changes
Google provided essential details about its privacy and measurement solutions in its digital marketing handbook. The digital marketing handbook is timely amid ongoing and ever-changing consumer privacy expectations and looming regulations, such as the Montana TikTok ban and the AMERICA Act. In the 31-page guide, Google outlines necessary updates for advertisers that will affect how performance is measured and how to connect with consumers in a meaningful way. The handbook presents how various key players,…
Read More »