Latest Posts (163/573)

In today’s digital landscape, achieving a high ranking on Google’s search engine results pages (SERPs) is paramount to the success of any website. Offsite SEO services play a crucial role in this effort as they involve actions taken on other websites and platforms that directly affect your site’s ranking for relevant searches. Understanding Off-Site SEO Offsite SEO revolves around the actions people take on external websites and platforms that have a significant influence on your…

Google has confirmed this issue where sites would rank during the week and then not on weekends, just wild. We had an unconfirmed Google ranking update this week after a quiet weekend. Google has dropped Appen, one of its largest sources of search quality rankers. Google’s SEO Starter Guide is getting a major overhaul. Google said its flexible sampling solution is leak-free. Google said it wants to improve the Google News publisher opt-in process. Google…

Winning and losing clients is part of the agency business. But with the right processes in place, you can smooth customer transitions and maintain positive relationships no matter the outcome. We address best practices for onboarding new customers and disconnecting those who leave, which will improve the customer experience, get them up and running quickly, and enable future referrals. Manage customer transitions seamlessly As a search agency, you’re always trying to win new business. This…

Google is in the process of reworking its popular Google SEO Starter Guidewhich he initially released in 2010 and then updated in 2017. The starter guide is about 8,500 words right now, but it will be less than half that when the revised SEO starter guide comes out. On the Search Off The Record podcast released yesterday Google’s Lizzi Sassman said that they cut a lot of repetitive and redundant information from the current initial…

Search Engine Optimization (SEO) has become an essential aspect of digital marketing, with its ability to generate organic traffic and increase visibility on search engines like Google. However, mastering SEO techniques can be a daunting task for many businesses. That’s why we spoke to SEO expert Yassin Aberra to learn about his insights and tactics that have helped him dominate the industry. In this blog post, we’ll delve into Aberra’s journey as an SEO specialist…

There has been a great deal of speculation about the reasons behind the firing of Appen by Google, the company that provides search quality evaluators, with many expressing that this may be the dawn of a new era of AI search quality classifiers. The facts, however, are clear about the meaning of these recent events. There are two ideas being talked about in the SEO social media world about what this all means: Google no…

“SEO is nothing without collaboration,” said Darwin Santos, Senior Technical SEO Professional at Amsive Agency. “We build what each one [person] actions”. With OpenAI’s new GPT Store, an interface similar to Apple’s App Store that opened earlier this month, SEO professionals can share their own customized versions of ChatGPT with premium subscribers. But these collaborative innovations are not without challenges. Generative AI can’t do everything, and it can be difficult to check out new tools…

Google Ads has released an updated user interface to a small number of accounts. While affected accounts will experience a different design, structure, and layout, it’s important to note that there have been no changes to the functionality of any tools or features. This specific user interface change, currently in beta for manager accounts, was designed to improve workflow organization and streamline accessibility, while maintaining the availability of the same set of tools. Why we…

Google’s SEO Starter Guide, a critical resource for SEO professionals, is undergoing a major overhaul. The impending update was announced on last episode from “Search Off The Record,” a podcast featuring members of the Google Search Relationships team. It was first launched years ago, SEO Initiation guide aims to explain the basics of improving website visibility in Google Search results. According to Gary Illyes and Lizzi Harvey, the existing guidance needs to be updated and…

Google is testing a new SERP feature called “Highly Rated” for Local Service Ads (LSA). As part of the experiment, when users enter a local business query into the search engine, Google is now testing displaying a sponsored box featuring a selection of LSAs with the best reviews in specific verticals. Featured ads include a thumbnail image, reviews, hours of operation, length of service, local service areas and a call button so users can easily…