All posts in SEO News

Danny Sullivan, Google’s Search Link, said last week that the search company will issue additional clarification on the acceptable or unacceptable use of AI to generate content for SEO purposes. In short, Google has already said that you can’t use AI (or other means) to generate content to manipulate ranking in search results. The specific language of Google above he wroteas I discussed earlier, it is: Using automation, including AI, to generate content with the…

SEO is not what it used to be. Search engines are changing faster than they have in the last decade, thanks in part to the help of artificial intelligence tools like OpenAI’s GPT-3. The unfortunate aspect of these new tools is that they are further proliferating the overabundance of spammy content and link building on the web. And while link building remains a highly correlated Google ranking factor, its importance among hundreds of other ranking…

Photo of Diggity Marketing activated unsplash In today’s digital landscape, ranking high on search engines like Google is crucial for any business seeking online visibility and growth.expand_more However, the world of search engine optimization (SEO) often it can seem like a complex maze, full of technical jargon and always… changing algorithms.expand_more This article aims to demystify SEO, providing a clear road map for businesses to navigate their way to organic search success. At its core,…

A market analysis by Gartner, Inc. predicts that by 2026 search engine volume will collapse by 25 percent due to AI chatbots and other virtual agents. More and more people are searching for content on ChatGPT and Co., which competes with Google and other search agents. AI Chatbot vs. search engine Many users turn directly to ChatGPT instead of Google or Bing when they’re looking for information or have a question. Therefore, the market research…

I recently met Jono Alderson, former Head of SEO at Yoast, at the Marketing Festival in Brno. He gave a fascinating talk on the state of content marketing. Several of his observations resonated with me, including the insularity of using the same SEO checklists as everyone else as a starting point for building anything. The result is a set of similar articles, written for search engines, not written for people. The actual writing is often…

I’m seeing the first signs of a possible Google Search ranking algorithm update starting yesterday, February 28th, and continuing through today, February 29th. Chatter started to pick up yesterday among the SEO community and some of the third party ranking tracking tools are showing increased volatility. Again, Google hasn’t confirmed any updates in over 16 weeks, but we’ve had plenty of unconfirmed updates to Google’s search ranking algorithm since then, including a weird one last…

Web developers often spend time optimizing page speed to improve user experience. In the past, Google gave higher rankings to faster loading websites than slower ones. This leads to the question: Does page speed affect search rankings today? And if so, how important is it? In this chapter, we’ll examine the relationship between page speed and SEO, assessing the extent to which speed continues to influence search results. [Recommended Read] → Ranking factors: systems, signals…

LinkDaddy has announced the launch of a new search engine optimization (SEO) service aimed at website owners and online businesses looking to improve their search engine rankings. Miami, Florida–(Newsfile Corp. – Feb 11, 2024) – LinkDaddy has developed a “done for you” (DFY) SEO service that combines traditional SEO, backlinks, social media marketing, content creation and monitoring continuously to get links from high domain authority websites, which can be used to organically influence search engine…

In the dynamic field of search engine optimization (SEO), success is not only about implementing strategies, but also about monitoring and analyzing performance. Tracking the right metrics is crucial to understanding the impact of your efforts and making informed decisions for continuous optimization. At [Your Brand Name]we walk you through the key metrics that are essential to measuring SEO success. Organic traffic is the lifeblood of SEO success. Monitor the overall traffic coming to your…

Google announced a new carousel rich result that can be used for local businesses, products, and events that will display a horizontal carousel showing all the items in the list. It’s very flexible and can even be used to create a best things to do in a city list that combines hotels, restaurants and events. This new feature is in beta, which means it’s being tested. The new rich result carousel is for displaying lists…