10 ways to revolutionize your PPC game with GPT
Writing compelling, click-through ads was, until recently, one of the last aspects of PPC that couldn’t be automated. But with the introduction of ChatGPT and the rise of other large language models (LLMs), automation in PPC is now on a whole new level. Automation has had a transformative impact on PPC marketing over the past six months, according to Frederick Vallaeys, co-founder and CEO of digital marketing agency Optmyzr, speaking at SMX Advanced. So how…
Read More »
Anthropic launches Claude 2 with 100,000 context windows, file uploads
Anthropic released a significant update to its conversational AI assistant, Claude 2, with 100,000 context windows. The new Claude-2-100k model provides improved performance, longer responses and expanded access through a public beta website and API integration. Screenshot from Claude.ai, July 2023 Claude 2 File uploads You can upload PDF and other file types for analysis. Screenshot from Claude.ai, July 2023 Claude’s new model can handle longer inputs and outputs, parsing documents of up to 100,000…
Read More »
Your essential guide to launching successful campaigns
Are you ready to take your digital advertising campaigns to the next level? Launching and managing successful campaigns requires careful planning and a deep understanding of the strategies that drive results. To help you navigate the intricacies of digital advertising, MoreVisibility has created a comprehensive checklist that will provide you with the knowledge and tools you need to achieve great results. Includes: Campaign preparation Selection of appropriate channels Development of creative assets Budget allocation Whether…
Read More »
Transform the customer experience and drive business results with an optimized technology stack
Over time, poor technology integration has painted a landscape of fragmented tools and inconsistent data, leading to the unintended pitfalls of lost revenue, missed opportunities, and clouded brand perception. In this webinar, Bill Sears and Christian Monberg of Zeta Global and guest speaker Joe Stanhope of Forrester Research will reveal the role a comprehensive integration strategy plays in optimizing existing technology and connecting disparate data sets, improve customer experiences and drive stronger business results. Learn…
Read More »
Introducing On-Page’s revolutionary AI writer with dynamic research for improved content ranking
PRESS RELEASE Posted on July 11, 2023 “The novelty of On-Page.ai lies in its unique features that set it apart from conventional SEO tools. It incorporates dynamic research capabilities that extend beyond competitor comparison. Instead, it dives into the realm of providing unique intelligence by actively researching current data related to the topics at hand, ensuring that content remains fresh, relevant and attractive to Google’s ranking algorithms.” On the page.aithe leading SEO optimization tool, is…
Read More »
GA4 Legal in Europe after the new data privacy framework
In an important development, Google Analytics 4 is considered legal in Europe following the recent adoption of the EU-US Data Privacy Framework by the European Commission. The news comes amid warnings from the Swedish Privacy Authority (IMY) about potential surveillance risks associated with GA4. GA4’s legal status in Europe and the IMY’s warning are interconnected parts of a larger global narrative on data privacy, data protection regulations and transatlantic data transfers. The EU-US data privacy…
Read More »10 Essential Steps You Shouldn’t Skip
Creating content is more than just writing a blog post or posting an image on social media. There are numerous steps to consider before submitting anything. MUO video of the day SCROLL TO CONTINUE CONTENT It doesn’t matter if you’re an up-and-coming creator or someone who’s been in the business for a while, the goal is to advance your passion. A checklist can help with this. Read on to review a content creation guide to…
Read More »
Asset Management One Co. Ltd. reduces stake in HubSpot, Inc. as analysts remain positive
Asset Management One Co. Ltd., a prominent institutional investor, recently reduced its stake in HubSpot, Inc. 6.5% during the first quarter of this year, according to the company’s latest filing with the Securities and Exchange Commission (SEC). The investor now owns 57,633 shares of HubSpot stock after selling 4,036 shares during the period. Interestingly, it was estimated that the holding of Asset Management One Co. Ltd. in HubSpot was worth a staggering $24,529,000 as of…
Read More »
The Minecraft wiki considers moving from Fandom
The Minecraft wiki in Fandom is considering moving its nearly 9,000 pages of content to another hosting platform due to ongoing decisions that they claim are hurting the overall experience on the sandbox game information platform. Fandom is known for hosting thousands of wikis for entertainment communities, and hundreds of readers maintain the Minecraft wiki every month. The Minecraft community is going through an upheaval at the moment, as shortly after Mojang said goodbye to…
Read More »
Microsoft launches AI-generated ad titles and descriptions
Microsoft is introducing AI-generated titles and descriptions for ad campaigns. This new service has been launched alongside the company’s new auto-generated assets feature and IF features for Responsive Search Ads (RSA). Why we care AI-generated headlines and descriptions are great tools for advertisers as they provide inspiration when marketers may be struggling with creativity, highlight potential improvements to ad copy, and can also help save time. Meanwhile, the auto-generated assets feature allows advertisers to scale…
Read More »