All posts in SEO News

In the competitive world of advertising, connecting with enthusiastic audiences during sporting events presents a unique and lucrative opportunity for brands. With 31% of the US population engaging in live digital sports content monthly and similar trends in the UK, advertisers are looking to get big results with fans all year round, not just during major events like the Super Bowl . Given the challenges of aligning advertising dollars, sports sponsorship collaboration and creating a…

SEOs know that the most valuable professional skill is the ability to adapt to change, and there has been an incredible amount of that in the past 12 months. Industry headliners and random X people are happy to remind you that your SEO is “dead” in light of these developments, but the truth is that there’s never been a more exciting and dynamic time to be to SEO. As the new year begins, the confluence…

Summary: A cutting-edge SEO assistant with artificial intelligence is revolutionizing the search engine optimization (SEO) strategies of small businesses. The powerful tool automates weekly analyses, improves search engine rankings and increases businesses’ online visibility, eliminating the need for manual optimization. A newly introduced AI assistant unlike any other is poised to transform the way small businesses approach SEO. Harnessing the power of artificial intelligence, this innovative assistant streamlines tasks like keyword analysis, content optimization, and…

Announcements In the fast-paced and ever-evolving world of digital marketing, Saravana Kumar NS stands out as a seasoned professional with over 12 years of experience. Born on June 6, 1985 in India, Saravana has become a prominent figure in the marketing industry, leaving an indelible mark through millions of clicks and countless conversions. As a leading digital marketer, Saravana has established itself as a trusted digital growth partner, showcasing expertise across multiple digital channels. Saravana…

Seona AI is an artificial intelligence SEO assistant designed for small businesses using search engine optimization to automate weekly analytics, improve search engine rankings, and increase their business visibility. AI Assistant will improve business strategies by using AI and eliminating manual optimization to handle tasks such as keyword analysis, content optimization and website audits. This AI will analyze your site and determine its SEO score, measuring searchability against other competing sites. Seona AI will evaluate…

In a move to increase user privacy, Google Maps released updates to give users more control over location data storage and recent activity. With these updates, users will be able to manage their location history more precisely. However, the changes could affect the analytics used by marketers for location targeting. Storing history on local device First, Google Maps’ History feature, a tool that helps users remember places they’ve been, is getting a major privacy-focused update….

Google has released additional formats for video reach campaigns (VRC) for efficient reach on YouTube. VRCs can now be scaled to feeds and short films as well as in-stream ads, providing marketers with a more diversified and effective approach to reach their target audience with a single campaign. Using its machine learning technology, Google then identifies the most effective combination of ads to give you maximum reach and efficiency. Why we care Running different ad…

The opinions expressed by the collaborators of Emprenderos are their own. Link building is an essential cornerstone of any solid SEO strategy, and with Google’s continued trend toward machine learning in its algorithms and rewarding sites that show relevance, quality, and authority, building a healthy bonding is more difficult than ever. In this post, we’ll look at 10 of the most powerful link building tactics you can use to build a quality link profile and…

A new report from Deloitte Digital shines a light on the growing challenges facing content marketers and how forward-thinking brands are generating eye-opening results from generative AI. Key findings include: 1 in 4 companies have already implemented generative AI for marketing content, with another 45% or marketers surveyed planning to implement it by the end of 2024. Early adopters can meet content demands 1.5 times more often than companies that do not plan to use…

At the end of the summer, we published a generative use of AI policy for our team and contributors to follow. Posting that we created a policy seemed unnecessary. There are enough humble braggarts online. But since the policy’s inception, reputable publishers, including Gannett (here i here) i Sports Illustrated they were accused of using generative AI to create articles and publish them under false authorizations. Readers and professional journalists working in these organizations felt…