What is search engine optimization (SEO) and its on-page and off-page strategies?
Need SEO Link Building Blogger Outreach Service? Contact: divulgació@nnn.ng. Search engine optimization, commonly known as SEO, is the practice of improving a website’s visibility and organic (unpaid) traffic on search engine results pages (SERPs). SEO strategies can be broadly classified into two categories: on-page optimization and off-page optimization. On-page optimization involves optimizing elements within a website, while off-page optimization focuses on external factors that influence a website’s ranking. In this article, we will delve into…
Read More »Podcast Episode 187: Will AI Kill SEO? | Good2bSocial
In this episode of the Legal Marketing 2.0 podcast, Julie Lorson joins Guy to discuss the topic of artificial intelligence (AI) and its impact on search engine optimization (SEO). Julie has been working in SEO for over 15 years. For the past 6 years, he has focused on SEO specifically for law firms. Throughout his career, he has learned the many nuances that go into getting websites to rank high on Google. Press CTRL+C to…
Read More »What is the difference between SEO and PPC, and how do they drive traffic to your website?
As you know, businesses need websites to grow and succeed in the digital market. But just having a website is not enough; you need to optimize their pages and make sure everything is perfect. Only organic traffic will then be generated, which will lead to conversions and profits. There are two main ways to generate traffic: SEO and PPC. Before jumping into the differences between SEO and PPC, let’s find out what they are individually….
Read More »Google updates misrepresentation policy with information on how to build trust
Google has updated its misrepresentation policy with detailed information on how marketers can build trust. The document outlines the steps and precautions brands should take to ensure their products and offers are eligible to appear on Search. Why we care The updated policy provides specific criteria for brands. This level of detail will also be helpful for anyone struggling with a suspension or misrepresentation notice. Building trust. In its updated policy, Google explained that there…
Read More »Free Keyword Ranking – The Ultimate Guide to Improving Your Website’s Search Engine Ranking
Need SEO Link Building Blogger Outreach Service? Contact: divulgació@nnn.ng. When it comes to running a successful website, getting high keyword rankings is crucial. Because? Because the higher your website ranks in the search engine results pages (SERPs), the more organic traffic it will receive. However, achieving competitive keyword rankings requires strategic planning and implementation. Fortunately, there are several free techniques and tools available that can help you improve your keyword rankings and increase your website’s…
Read More »Google domain name selection: Brand on keywords
In a recent episode of the “Search Off The Record” podcast, Google’s search relations team, consisting of John Mueller, Gary Illyes, and Martin Splitt, addressed a topic that is often discussed among website owners and SEO Professionals: The Impact of Keywords in Domain Names on Search Engine Rankings. The keyword controversy The discussion started when Mueller asked, “Moving into domain names, should I put keywords in my domain name or should I choose a brand?”…
Read More »Search Engine Ranking Analysis: A Complete Guide
Need SEO Link Building Blogger Outreach Service? Contact: divulgació@nnn.ng. Search engine ranking analysis is a critical aspect of search engine optimization (SEO). It involves evaluating and understanding a website’s performance on search engine results pages (SERPs). By analyzing key ranking factors, website owners and digital marketers can optimize their online presence, improve visibility and generate organic traffic. In this comprehensive guide, we’ll explore the importance of search engine ranking analysis and how it can be…
Read More »Biggest resume red flag according to former Google recruiter
Less is more when it comes to crafting the perfect resume, according to this industry expert. Nolan Church, a former Google recruiter and current CEO of talent marketplace Continuum, says his most fake resume is too many words and not enough context. “The No. 1 thing I don’t want to see on a resume is probably bricks of text,” he said in an interview with CNBC Make Itand adds that if he sees “endless streams…
Read More »How to use generative AI for marketing
Generative AI doesn’t replace human creativity in marketing, but it can enhance it. Shortly after OpenAI launched ChatGPT in November 2022, professionals in many industries became interested in generative AI. These tools work with foundational models, such as large language models (LLMs), that developers train on massive datasets. Marketers can use generative AI tools to automate and improve various tasks such as content creation, search engine optimization (SEO), and marketing targeting. However, they must also…
Read More »Off Page SEO Task List: Complete Guide to Effective Search Engine Optimization
Need SEO Link Building Blogger Outreach Service? Contact: divulgació@nnn.ng. When it comes to search engine optimization (SEO), there are two main aspects to focus on: on-page and off-page SEO. While on-page SEO refers to optimizing the elements and content of your website, off-page SEO involves actions taken outside of your website that influence its ranking in search engine results. What is off-page SEO? Off Page SEO it includes various techniques and strategies used to improve…
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