Latest Posts (106/573)

Digital Tour Local SEO Expert helps find moving businesses across Google and search engines for consistent leads. SEO Expert Rotate Digital ranks 39th on Inc’s Southwest Regions list Local SEO Expert helps find moving businesses across Google and search engines for consistent leads. Gilbert, AZ, March 14, 2024 (GLOBE NEWSWIRE) — Rotate Digital, a leading digital marketing company, has achieved an impressive ranking of no. 39 on the esteemed 2024 Inc. list. Southwest Regionals of…

Google’s March 2024 Core Update is bringing a seismic shift to the SEO industry. This major update could sweep the web in the same way that the Panda and Penguin updates did. Its impact is huge and widespread, and every seasoned marketer I’ve talked to agrees that this update is a big deal. Has your website been affected by the March 2024 Core Update? Here are five things you need to know to avoid getting…

Google has published an FAQ on what to do if you receive a manual spam action. This was posted by Ryan T. of Google who titled his post on the Google Webmaster Help Forums as Have you received a “Pure Spam” manual action notice? See what it means for your site and how to address it. With the massive manual actions sent last week and all the updates to Google’s spam policies, I suspect Google…

The launch of Search Generative Experience (SGE) will change Google’s SERPs, that’s pretty much indisputable. Whether AI will dominate the SERPs entirely is up for debate. If you’ve been reading some of Google’s strategic advice, you know that there’s an alternative that makes it clear that Google will still respect its own perspectives and EEAT-rich content. I’m talking about “hidden gems”. This article examines what hidden gems are, how we know Google is committed to…

A/B testing for SEO is different from typical UX/CRO testing. Despite how quickly search evolves and best practices change, some changes must be tested before release. Evidence can help justify further investments or help prevent a potentially negative impact. Why we should try SEO strategies Testing and proving a strategy is more important than ever as companies are looking very closely at the ROI of marketing in general and SEO in particular. Decision makers are…

The robots.txt file for Google’s John Mueller’s personal blog became the focus of interest when someone on Reddit claimed that Mueller’s blog had been affected by the helpful content system and subsequently de-indexed. The truth turned out to be less dramatic than that, but it was still a little weird. SEO subreddit post John Mueller’s robots.txt saga began when a Redditor published that John Mueller’s website was de-indexed, and he posted that it conflicted with…

Lily AI The solution improves the effectiveness of organic and paid advertising strategies Maximize Google search performance with customer-centric product data The solution improves the effectiveness of organic and paid advertising strategies MOUNTAIN VIEW, Calif., March 13, 2024 (GLOBE NEWSWIRE) — Lily AI, (“Lily” or the “Company”), a retail technology platform specializing in AI solutions for retailers and brands, today announced the launch of its eCommerce product attribution solution optimizing search engine optimization (SEO) and…

We all know that analysis is important. Crucial perhaps, even. It has useful metrics like pageviews and number of users, which are good when they go up, bad when they go down… Right? Or should this be compared year over year? And if it’s bad… what can we do about it? does it matter Analytics are only useful as information if we can use them for informed, actionable next steps. Let’s look at some ways…

In November, Microsoft said that we will soon see Copilot with GPT-4 Turbo instead of GPT-4. Well, it took a few months, and now Copilot uses GPT-4 Turbo. Microsoft’s Mikhail Parakhin posted X wrote: “After much work, GPT4-Turbo replaced GPT-4 in Copilot’s free tier. Pro users can still choose the older model if they prefer (there is a toggle).” So in Copilot you’ll be using GPT4-Turbo by default, but if you’re a Copilot Pro user…

Last week, Bing Webmaster Tools introduced top SEO statistics that give you some SEO tips for your site. It even tells you when you don’t have enough good links pointing to your site. Bing may display a message that says “Inappropriate backlinks from high-quality domains.” This was posted by Yoyao at X who wrote: “One of the biggest mistakes on my site is ‘Inappropriate backlinks from high quality domains.’” He added: “Can you imagine if…