Elementor WordPress Plugin Vulnerability

Elementor WordPress Plugin Vulnerability

A high-severity vulnerability was discovered in the Elementor website builder plugin that could allow an attacker to upload files to the website’s server and execute them. The vulnerability is in the template loader functionality. Elementor Unlimited file upload with dangerous type vulnerability Elementor website builder is a popular WordPress plugin with over 5 million installs. The popularity is due to its easy to use drag and drop functionality to create professional looking websites. The vulnerability…

Read More »
Mozilla VPN security risks discovered

Mozilla VPN security risks discovered

Mozilla released the results of a recent third-party security audit of its VPN services as part of its commitment to user privacy and security. The survey revealed security issues that were presented to Mozilla to address with solutions to ensure user privacy and security. Many search marketers use VPNs in the course of their business, especially when using a Wi-Fi connection to protect sensitive data, so the reliability of a VPN is essential. Mozilla VPN…

Read More »
10 Tips for Implementing Webflow Page SEO - SitePoint

10 Tips for Implementing Webflow Page SEO – SitePoint

SEO is crucial for your website. After all, what good is a website if nobody visits it? In this article, we will go over a very basic checklist that any owner of one web stream The website can be completed on your own to immediately improve your SEO. It’s important to remember that this checklist will help you create a solid foundation for your Webflow website that you can build on later, but it won’t…

Read More »
Google shares ACA FAQ and marketers give their verdict

Google advertisers can now opt out of SPN amid Adalytics claims

Google offers advertisers the option to opt out of the Search Partner Network (SPN). This decision comes in the wake of a report by Adalytics that claims Google search ads were appearing on inappropriate non-Google websites through the SPN, creating potential brand safety risks. The flagged websites referred to in the investigation contain pornographic, sanctioned and pirated content. Although Google refuted the claims, it has since acknowledged the need for improvements and customer satisfaction, leading…

Read More »
BrightEdge Copilot integrates generative AI into Content Advisor

BrightEdge Copilot integrates generative AI into Content Advisor

Increase content performance by combining AI with the highest fidelity data in the industry SAN MATEO, California, December 6, 2023 /PRNewswire/ — BrightEdge, the global leader in organic search, content and digital marketing automation, today introduced Copilot for Content Advisor. For the first time, content creators have access to an all-in-one platform with all the knowledge needed to develop content that works for SEO. This includes comprehensive SEO and audience insights, structured content suggestions, and…

Read More »
Google introduces Gemini and updates Bard with Gemini Pro

Google introduces Gemini and updates Bard with Gemini Pro

Google has unveiled Gemini, its most advanced and capable artificial intelligence (AI) model with advanced multimodal capabilities. This innovative model represents a leap forward in AI technology, offering state-of-the-art performance compared to existing large language models (LLMs). Sundar Pichai, CEO of Google and Alphabet, emphasized that AI is shaping a profound technological change, which may exceed the impact of the mobile and web revolutions. He highlighted the importance of AI in driving innovation and economic…

Read More »
Google is testing Gemini in search to speed up SGE

Google is testing Gemini in search to speed up SGE

Google today announced Gemini, a large multimodal language model, and has confirmed that the AI ​​model will be added to Search and Ads in the coming months. Twins in search. Gemini will be available in Search, Ads, and other products in the coming months. But Google Search is already testing Gemini, which has reduced Search Generative Experience response latency by 40% for English in the US and brought unspecified quality improvements. What is Google Gemini?….

Read More »
Top trends and updates for advertisers

Top trends and updates for advertisers

Reddit, a diverse social media community for sharing news, highlighted the hottest trends of 2023 in its annual Reddit roundup. While it continued to host a variety of interests, including business and marketing, the year marked a significant increase in subreddits devoted to knowledge and serious discussions, presenting a valuable opportunity for marketers. Screenshot from Reddit, December 2023 Most popular subreddits and communities Notably, subreddits like r/todayilearned ir/NoStupidQuestions saw an increase in viewership, rising to…

Read More »
Google Analytics 4 audiences are included in Google Ads

Google Analytics 4 audiences are included in Google Ads

Google Analytics 4 audiences can now be easily created and applied to Google Ads. Marketers now have the ability to create Analytics audiences, including predictive audiences, through the Audience Manager feature and during the campaign creation process. Why we care This new capability helps marketers better understand their audience using Google Ads. It allows them to make smarter decisions, tailor their efforts to connect with their audience, and optimize their strategies for better performance. What…

Read More »
9 Tips for Aligning SEO with the B2B Buyer's Journey

9 Tips for Aligning SEO with the B2B Buyer’s Journey

The buying journey of a B2B buyer is very different from that of a B2C buyer. With the right strategy, SEO can become a strong acquisition channel for any organization in the B2B space. Here are top tips to ensure your SEO strategy is set up for success at every stage of the B2B buyer’s journey. Understanding the B2B buyer’s journey The buyer’s journey can still be viewed through the lens of the traditional purchase…

Read More »