How schema marking establishes trust and increases information retrieval
In this article, we’ll explore how schema markup, especially using descriptive tagging, linking entities, and connecting to external data sources, can establish trust with Google and potentially reduce your chances of being de-indexed. Additionally, we’ll discuss the role of schema tagging in increasing the likelihood of inclusion in the Search Generative Experience (SGE) and increasing insight scores, which can be crucial for visibility in search environments conversational How schema markup benefits Google and website owners…
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Google SGE in the Wild, Stop Doing SEO for Google, Maps and Shopping Features and Google Ads Security Report
We talked this week that Google is now testing SGE in the wild for a small subset of US users. Google asks SEOs to stop doing SEO for Google. So SEOs are like, should we remove our Contact Us and About Us pages? Google said that publishing more content does not increase the quality of your website. Google has added 3D model markup for structured product data. Google talked about when small businesses should create…
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Google explains how CWV is a ranking factor but does not improve ranking
Google’s Search Off the Record podcast covered the topic of Core Web Vitals (CWV), noting that while it’s a ranking factor, it’s not so important that improving it improves search visibility. The podcast explains how to reconcile how CWV can be a ranking factor and at the same time not something that significantly helps ranking. The actual user experience of the website is more important than CWV Rick Viscomi (Engineer and Web Performance Manager at…
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Incremental improvements may not affect rankings
In a recent episode of Google’s Search Off the Record podcast, John Mueller, a Google search advocate, cautioned site owners against getting too fixated on incremental improvements in their Core Web Vitals scores. Mueller suggested that these minor optimizations may produce little visible change in search rankings. Core Web Vitals, a set of user-centric metrics that measure website performance, have been a focal point for many since Google announced they are being used in ranking…
Read More »Key strategies to improve online visibility
Online branding presence is inevitable for any B2B technology company. The key to search engine optimization (SEO) is to improve the visibility of websites to potential customers. This article will explore some basic SEO strategies that will apply to B2B technology websites to help your website rank higher in search engines, as well increase online visibility. Understand the unique SEO needs of B2B technology websites While a B2C technology company would solve consumer problems and…
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Elementor WordPress plugin affected by 6 vulnerabilities
Security researchers issued a warning about six unique XSS vulnerabilities discovered in Elementor Website Builder and its Pro version that may allow attackers to inject malicious scripts. Elementor website builder Elementor is a leading website building platform with over 5 million active installations worldwide, with the official WordPress repository claiming to power over 16 million websites worldwide. The drag-and-drop interface allows anyone to quickly create professional websites, while the Pro version extends the platform with…
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Google did not remove web stories from image results
Google has issued a correction to their previous statement in early February that web stories were no longer showing up in Google Images search results, this is not true. What is true is that Google stopped showing the Web Stories icon in image search results. Additionally, Google Search Console had a reporting failure with Web Stories in Google Image Search for the past two months. correction Previously, Google wrote: “Web Stories no longer appear in…
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Google has not yet announced a release date for SGE
Google has not announced a date for when it will fully roll out the Google Search Generative Experience (SGE). We know that Google has started testing SGE in the wild with a small subset of US searchers, in fact it seemed to have disappeared. live today. But Google has yet to announce when SGE and AI overviews will roll out to all search engines in the US and other regions. Google I/O on May 14….
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Pinterest shares information about the algorithm while discussing opt-out signals
Pinterest provided insight into how its algorithm works while warning of the risks of relying too much on user engagement. The platform stressed that over-reliance on engagement to rank content can lead to a negative user experience and proposed opt-out signals as a solution. To encourage other companies to follow suit and help “build a more inspired Internet,” Pinterest published a new document titled “Field Guide to No-Engagement Signals.” Why we care By having a…
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Increase Your Online Presence With Expert SEO Strategies – Shama Hyder
In accordance with BrightEdge Research, Search Engine Optimization (SEO) drives over 1,000 percent more traffic than organic social media. Therefore, it is vital for entrepreneurs to invest in SEO. On today’s episode of The Small Business Show, we’re joined by Shama Hyder, CEO of Medium Zenbest-selling author and keynote speaker, to talk more about this topic. key points 1. Hyder emphasizes the importance of search engine optimization (SEO) as a fundamental driver of website traffic…
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