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Of all the tactics for generating web traffic, search engine optimization (SEO) is one of the most powerful. According to a BrightEdge study, 53% of a website’s traffic can typically be attributed to organic search. For e-commerce businesses, SEO is even more important, with search driving 65% of website traffic and 67% of website revenue from the last click, according to an analysis by Wolfgang Digital.
This phenomenal return, combined with the increasing complexity of the SEO environment, is why marketers are turning to SEO platforms to gather the data and insights they need to identify appropriate tactics, set priorities, and even everything, implement solutions directly.
of MarTech”Enterprise SEO Platforms: A Guide for Marketing” examines the market for SEO platforms and the considerations involved in implementation. This report reviews the latest trends and includes profiles of major vendors, pricing information, capability comparisons, and recommended steps for evaluating and purchasing.
Visit Digital Marketing Depot to get your copy.
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About the author
Digital Marketing Repository is a resource center for digital marketing strategies and tactics. We offer white papers and hosted e-books, original research and webcasting on digital marketing topics – from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce and email marketing and much more. about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land, MarTech and producer of the Search Marketing Expo and MarTech conference series. Visit us at http://digitalmarketingdepot.com.
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