Twitter is about to officially launch new features that allow verified organizations to post job listings on Twitter profiles.
Some verified organizations have already posted job offers.
Twitter screenshot, July 2023
Jobs listed below the Twitter bio and audience numbers link interested applicants directly to job listings on the company’s website or other job networks.
Twitter screenshot, July 2023
Twitter also created an official @TwitterHiring account
Twitter screenshot, July 2023
Twitter’s @Verfied invited more businesses to sign up for Verified Organizations without mentioning the new ability to post a job.
Did you know that verified organizations with affiliate accounts receive double the reach on Twitter?
Verified organizations enable forward-thinking businesses to reach their customers organically and authentically.
— Twitter verified (@verified) July 18, 2023
Twitter CEO Elon Musk hinted at Twitter jobs, as well as Twitter dating, in May.
An interesting idea, maybe jobs too
— Elon Musk (@elonmusk) May 10, 2023
Competition for LinkedIn jobs?
If Twitter were to establish a recruiting platform similar to LinkedIn, which currently attracts more 52 million job seekers, could increase Twitter revenue and user engagement.
Twitter charges businesses at least $1,000 per month for the Verified and Partnered Organizations program benefits.
It will (hopefully) encourage more Twitter users to post high-quality content that would leave a positive impression on potential employers.
Benefits of using Twitter to recruit
Recruitment firms could take advantage of the platform’s widespread use and diverse user base, potentially attracting a wider range of candidates from different geographic locations and professional backgrounds.
Using hashtags in job postings could help streamline the search for employers and job seekers, as people can easily find jobs relevant to their interests or experience.
Twitter’s retweet feature would also increase the visibility of job listings, allowing them to reach even more through network connections.
Overall, the social nature of the platform would encourage a more personal and interactive hiring process, giving candidates the opportunity to engage with potential employers and learn about company culture.
Featured image: Rokas Tenys/Shutterstock
