Google Search Link Danny Sullivan posted that Google’s basic tips for ranking well in Google Search haven’t changed in two decades. Google showed a screenshot of its advice from 2002 where it wrote: “Make pages for users, not search engines.”
This is the same advice that Google offers today in its creating useful content documentation
Google he wrote“”Build pages for users, not search engines.” — Google, 2002. Our good advice remains the same two decades later. To succeed in Google Search, focus on content of people.”
Here is the screenshot from 2002:
Here’s a screenshot from now, two decades later:
Me being me, I asked if this is a sign that something is brewing since we’re seeing insane volatility, but Google hasn’t confirmed an update yet.
Danny Sullivan replied to me, saying, “Just a good tip worth sharing. I also recently tried to locate the first time we talked about building for people, not search rankings, and it seems to have been in 2002 . I suspect even before. then, though.” He added: “Also, sometimes people think that the tips for being successful at Google change all the time, and well, this is the basic tip that hasn’t changed in over two decades.”
Here are those tweets:
something is being prepared????
— Barry Schwartz (@rustybrick) July 6, 2023
Also sometimes people think that the tips to be successful at Google change all the time and well, this is the basic tip that hasn’t changed for over two decades 🙂
— Google SearchLiaison (@searchliaison) July 6, 2023
Discussion in the forum a Twitter.
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