BLOOMFIELD HILLS, Michigan., August 2, 2022 /PRNewswire/ — Unite Digital, LLC, a digital marketing company that focuses on digital OEM certified dealer programs, lead optimization, online and offline retail integration, and customer loyalty and retention strategies clients, announced today the expansion of its team with six new hires. :
Steven Justicedirector of Digital Customer Experience
Pam Rahmanprogram manager, operations
Erika Simmsproduct development manager
Amy Sandbergsenior staff accountant
Rachel Plamondonsoftware engineer
Bill McGoughsoftware engineer
Steven Justice, Director of Digital Customer Experience, Unite Digital, LLC
“We are very excited to add these skilled and talented individuals to important roles within our growing company,” he said. Stacey Cooper, president and CEO of Unite Digital. “Together, they will support our overall goal of creating seamless consumer experiences that unite and differentiate manufacturers and their distribution network, bringing them into the modern era of buying and selling, wherever customers are.” .
Steven Justicedirector of Digital Customer Experience
A training management and consulting professional of over 20 years, Steve has unparalleled experience in OEM program management with a proven history of work and training in the automotive digital marketing, consulting and automotive sales industry. His skill areas include digital strategy, search engine optimization (SEO), tier three marketing, customer experience and analytics, customer relationship management, processes customer journey, team building, people leadership and OEM customer partnership and management.
Prior to joining Unite, Steve was at SINCRO as Senior Program Manager, Consulting, where he focused on Nissan and was responsible for training, recruiting and managing the day-to-day operations of the three managers of programs and 34 area digital marketing consultants (DMC). ) at the national level.
Steve has a BA in International Affairs West Virginia University and has master’s certification from Toyota University.
Pam Rahmanprogram manager, operations
Pam joins Unite with 15 years of automotive technology management experience. Previously at FordDirect as Director of Tier 1 and 2 Technology, one of her most significant accomplishments was migrating the entire FordDirect regional Tier 2 site platform from a .net application to AEM.
He has also worked at Wunderman (Ford’s ad agency) as a QA analyst for top tier ads, Zaaz (Ford’s analytics provider) as an analytics implementation specialist focusing on Ford OEM site tagging /Lincoln and survey creation, and ePrize. (online games/incentive app developer) as QA manager.
In addition, Pam worked for Detroit Police Department as a police officer and data analyst focused on street patrol, investigation and data analysis of seizures and narcotics seizures.
At Unite Digital, Pam will be part of the Operations team and is very excited to be working with some new OEMs, onboarding and running them from the ground up.
Pam has a bachelor’s degree in information technology and a master’s degree in information systems, with a focus on technology application management. She lives in Grosse Pointe Park, MI, with her husband, three children and a dog. She is a swimming mom and spends a lot of time outside of work, traveling to swim meets or volunteering with two swim teams. In addition, Pam enjoys reading, cooking, spending time with family, and hiking.
Erika Simmsproduct development manager
Erika has 12 years of experience working with car dealerships to improve their digital footprints. For the past eight years, she has been the Vice President of Dealer Authority, working with some of the best dealers in the industry. Erika excelled at helping her clients reach their target market and increase productivity. At Unite, you will work with digital marketing manufacturers and suppliers to define and deliver industry-leading solutions in the digital marketing space. Erika lives there Raleigh, NCwhere she is a fitness enthusiast who is artistic and loves games.
Amy Sandbergsenior staff accountant
As Senior Accountant, Amy plans to use her combined organizational skills, accounting experience and project-based knowledge to address Unite’s explosive business growth. Amy joins the team with over 15 years of accounting experience, including ten years in the steel fabrication industry where she was involved in a number of capital projects. Amy holds a degree in Accounting with a minor in Project Management Baker College. Also, she is a history buff and enjoys camping.
Rachel Plamondonsoftware engineer
Rachel has over ten years of experience and was previously a web developer for Knorr Marketing a Traverse City, MI During this time, his most significant achievement was developing the infrastructure for his data feeds and leading the front-end development of his proprietary platform. Previous roles included Web Developer at Buzzbizz Creative a Anchorage, AK and SEO Technical Engineer at Peak Positions a Traversa Ciutat. Raquel attended Northwestern Michigan College in Traversa Ciutat, focused on web development. She and her partner recently bought a house that they plan to renovate. She also loves gardening, hiking and camping with her two dogs.
Bill McGoughsoftware engineer
Bill has five years of experience, most recently with Rocket Central, where he implemented a GraphQL API. Prior to that, Bill was a Team Leader at Rocket Connections, where he led a team of 15 people. In addition, Bill attended a six-month in-house coding training class at Rocket Central and has experience in .Net and AWS. He is passionate about cars and motorcycles and loves spending time with his family, including his 15-month-old daughter, Stella.
About Unite Digital:
Founded in January 2016 by the industry veteran Stacey Cooper, Unite Digital helps brands connect with their distribution partners and technology solutions to deliver unparalleled digital experiences. Unite Digital’s focus includes building certified digital programs, digital marketing, traffic generation, lead optimization, online and offline retail integration, and customer loyalty and retention strategies. Its leadership team has more than 125 years of combined automotive and digital experience from strategic leadership, global business development, brand positioning and marketing, sales and service optimization, and information technology. For more information, visit www.unidigital.com.
Editor’s Note: You can find downloadable images of our new hires here Google link.
SOURCE Unite Digital, LLC
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