BELLEVUE, Wash.–(BUSINESS WIRE)–August 1, 2022–
PLANOLY, the industry-leading social marketing platform, today announced the launch of Video Planner, a new tool that simplifies taking video content from “idea to publication” with the ability to plan and publish content from video from one place. Developed with input from leading social media managers, PLANOLY’s Video Planner is a simple and elegant productivity tool that anticipates the planning needs of anyone managing a social video strategy.
Short-form video has taken over social media, and content publishers can find it nearly impossible to keep up with the demands of managing across multiple platforms, as well as the nuances of each. Without an established video strategy and at the mercy of algorithm updates, many brands and creators are experiencing declining engagement and unsustainable, stagnant growth patterns.
“Too many great ideas have been left behind because there isn’t a centralized tool to host and build end-to-end content,” said Teresa Day, president of PLANOLY. “Social media managers need a more seamless way to plan video content for the social accounts they manage, and with PLANOLY’s Video Planner, the process is greatly simplified. Video Planner is a productivity tool that anticipates the planning needs of anyone managing a social video strategy, giving them the ability to execute and ultimately build their audience.
Tools that support social media managers and creators
Trusted by over 5 million users worldwide, PLANOLY enables brands and creators to ideate, schedule and curate social content, from Instagram to Pinterest to TikTok, all in one place. PLANOLY’s new Video Planner tool integrates several key elements that support cohesive and holistic video content strategies, including:
Audio and video recommendations selected weekly, to keep up with the latest trends. A central repository of content ideas, so they’re organized and ready to edit on the platform, preserving original ideas and making execution easier. A central repository for captions, hashtags and audio. enable creators to save production time by having everything in one place Follow-up alerts, so creators can always remember when it’s time to capitalize on a trend that can capture audiences
The power and flexibility of PLANOLY are huge advantages for content creators working to stay organized, effectively manage their content creation workflow, and maximize their audience and social ROI across multiple channels and platforms in the age of short-form video.
According to Sydney McDonald, social media coach and video planning consultant, PLANOLY gives you the tools you need. “Organization has always been a little difficult, especially when you’re trying to create so much content all the time, and it’s all too easy to forget amazing content ideas,” he commented. “But with PLANOLY, I have a specific location to keep all my content ideas, and I can also map them out and write the hook, body, and closing for each idea. It makes filming time a breeze because I have the video format designed and ready to go. PLANOLY saves time and helps me publish my videos faster, which is a huge advantage in today’s fast-paced online environment.”
PLANOLY is developing more improvements to Video Planner and will announce new features every month, including more ways to organize video ideas, collaboration tools for teams and clients, and the ability to reuse content for multiple channels.
About PLANOLY
PLANOLY is the industry-leading social marketing platform trusted by over 5 million users to simplify social media management. PLANOLY helps you brainstorm, organize and schedule your social content across multiple platforms, all in one place. PLANOLY strongly believes in inclusion and is excited to pave the way for brands, businesses and people of all backgrounds to seamlessly execute their digital marketing strategies. For more information, visit www.planoly.com or follow @PLANOLY a Instagram i Tik Tok.
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CONTACT: Maddie Coe
224.433.9056
maddie@bospar.com
KEY WORD: WASHINGTON UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: SOCIAL MEDIA SEARCH ENGINE OPTIMIZATION MARKETING BLOG TECHNOLOGY AUDIO/VIDEO MARKETING ADVERTISING COMMUNICATIONS WOMEN TEENS MEN FAMILY SOFTWARE DIGITAL MARKETING CONSUMER
SOURCE: PLANOLY
Copyright Business Wire 2022.
PUB: 08/01/2022 08:03/DISC: 08/01/2022 08:03
Copyright Business Wire 2022.
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