Interaction with Next Paint (INP) will replace First Input Delay (FID) as a Core Web Vitals metric starting in March 2024, Google announced today at Google I/O.
Google hinted at this change about a year ago. But now it is official.
What is the interaction with Next Paint? INP is a metric that uses data from the Event Timing API. It evaluates the responsiveness of a web page.
An interaction that causes a page to become unresponsive results in a poor user experience, Google said. INP looks at the latency of all interactions a user has made with the page and reports a single value that all (or nearly all) interactions were below.
Google provided the following example of what a poor versus good response looks like:
On the left, long tasks prevent the opening of the accordion. This causes the user to click multiple times, thinking the experience is broken. When the main thread catches up, it processes delayed inputs, causing the accordion to open and close unexpectedly.
Impact of rankings. Google reiterated that Core Web Vitals does not guarantee a high ranking in Google Search, wrote Martin Splitt, a developer relations engineer at Google.
“A great page experience involves more than Core Web Vitals. Good statistics from the Core Web Vitals report in Search Console or third-party Core Web Vitals reports do not guarantee a good ranking,” according to Splitt.
A good on-page experience is part of Google’s overall core ranking system. Core Web Vitals, while it may not be a direct ranking signal, is a way to try to understand if you’re getting a good page experience.
However, Google uses other signals as part of its core ranking system to determine what makes a good page experience, outside of Core Web Vitals.
“There are many aspects of the page experience, including some listed here this page” said Danny Sullivan, Google Search Link, on Search Engine Land. “While not all aspects can be directly used to inform ranking, they generally align with search ranking success and deserve attention.”
what is changing Google will replace the FID metric with the INP metric as part of Core Web Vitals in March 2024. Google Search Console will include INP in the Core Web Vitals report later this year so you can start measuring your new INP scores.
When INP replaces FID in March 2024, the Google Search Console report will stop showing FID metrics and use INP from now on.
Chronology for the change of INP
Why we care Many SEOs have long focused on Core Web Vitals and the FID score, for better or for worse. Now, these same SEOs will likely shift their focus from FID to INP. Here’s a guide from Google how to optimize for INP.
Overall, I still recommend that you don’t get bogged down in these metrics. Even Google says they’re just one aspect to consider when improving your site’s on-page experience.
You know, when you’re browsing your website, if it’s responsive and fast. You don’t always need a third-party tool to tell you. So make great sites for your users, but don’t obsess over those ratings.
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