Treble announces the formation of the business technology practices group | news

AUSTIN, Texas–(BUSINESS WIRE)–November 15, 2022–

acutea boutique agency with 23 successful exits in its client portfolio, today announced the formation of a Business Technology Practice Group. Senior Vice President of Treble Matt Grant will lead the new practice for the agency.

This press release includes multimedia. See the full press release here: https://www.businesswire.com/news/home/20221115005421/ca/

Treble works across the spectrum of venture-backed companies from early-stage to pre-IPO as well as publicly traded companies, providing a unique and scalable pricing model to suit specific to the needs of companies in the growth phase. Headquartered in Austin, Treble has partnered with venture capital firms and venture-backed technology companies across the United States.

“Our entire premise as an agency has been to scale as a team and with our clients, and after a decade of building our team and client roster, we have the team to build on our track record with challenging brands and enhance that success. to win with enterprise technology companies,” said Ethan Parker, founder and CEO of Treble.

Winning now with tomorrow’s business technology leaders

Today’s business environment places enterprise technology companies at the forefront of technological evolution in all industries and sectors. Treble’s business technology customers cover a wide range of industries:

blue –– Azul is the only company 100 percent focused on Java. Azul has the largest Java team outside of Oracle and supports more Java versions than any other vendor. Azul solves a variety of customer challenges, including powering performance-based applications, dramatically reducing cloud costs, and detecting security vulnerabilities in Java applications and components.MacStadium — MacStadium is a private cloud and software-as-a-service leader that provides scalable and secure enterprise cloud solutions exclusively for macOS. The company’s advanced software infrastructure set, combined with its innovative technology, provides the security, performance, reliability and flexibility its customers need to develop successful applications on Apple devices.Spectro Cloud — Spectro Cloud uniquely enables organizations to deploy and manage Kubernetes in production, at scale. With its Kubernetes enterprise management platform, Palette, Spectro Cloud gives IT and platform engineering teams effortless control of the full Kubernetes lifecycle, including across multiple clouds, data centers, bare metal and cutting edge environments Based in Santa Clara, California, Spectro Cloud was named a 2022 Gartner® Cool Vendor in Edge Computing.ZEDEDA — ZEDEDA is an edge computing company whose mission is to extend the cloud experience to the limit and make it effortless, open and intrinsically secure. ZEDEDA, a cloud-native, distributed edge management and orchestration solution, helps today’s leading organizations reduce the cost of managing and orchestrating distributed edge infrastructure and applications while increasing visibility , security and control. ZEDEDA is headquartered in San Jose, California.zillian — Zilliant powers intelligent commerce for B2B companies by connecting business strategies with effective execution. Leveraging the #1 software platform for pricing and revenue management and optimization, Zilliant’s data science, cloud-native software and passion for customer success deliver the highest ROI, the fastest time evaluation and maximum customer satisfaction. Zilliant is headquartered in Austin, Texas with offices in London, Paris and Walldorf, Germany.

Appoints SVP Matt Grant to Lead Enterprise Technology Practice Group

With nearly 20 years of marketing and communications experience, Grant has a proven track record of creating and implementing strategies that drive sales and revenue growth. As a leader in data-driven communications, he creates PR programs that have the right mix of strategy and execution to accelerate brand awareness, media coverage and differentiated messaging. While leading global marketing and communications at Cloudmark, Grant and his team propelled the company to the top spot for media voice sharing against competitors, with more than 1,000 news placements in one year.

“Over the past few years, we’ve seen the maturation of cloud-based technologies taking a more prominent role in the enterprise,” said Grant. “Treble has the depth of experience and knowledge to align and win as strategic partners for enterprise technology companies that aspire to take the top position as market leaders.”

Strategic partner to promote the exit of 23 startups since 2013

Treble has been a strategic partner in driving the exit of 23 startups since 2013. Successful exits from Treble’s client portfolio include TrendKite ( acquired by Cision ), please ( acquired by HEB ), StackEngine ( acquired by Oracle ), boxer ( acquired by VMware ) and Joyride ( acquired by Google ).

“Treble’s consultative and collaborative approach creates a competitive advantage for our brand visibility,” said Sarah Beaudoin, Senior Director of Marketing Communications and Partner Marketing at ZEDEDA. “We have been able to secure wins through a steady cadence of earned media opportunities that have elevated ZEDEDA in a dynamic and growing IT market.”

“Before we started working with Treble, Zilliant was engaged with a large PR firm,” said Danielle Schulz-Behrend, Zilliant’s senior director of content marketing and marketing communications. “Treble’s difference in attention to detail, strategy and results has been critical to Zilliant achieving our media goals in terms of competitive share of voice and increased national brand visibility.”

About Treble

Treble is the PR agency that accelerates exits. Our value proposition includes driving investor awareness, lead generation, strategic partnership opportunities, talent acquisition and turning challenger brands into market leaders. An immersive partner for venture capital firms to drive exits across the spectrum of portfolio investments, we optimally and collectively align with startups and enterprise technology companies. With 23 exits and experience in B2B and B2C technology, Treble partners with companies spanning multiple verticals including enterprise, education, finance, industrial, healthcare, marketing, agriculture, legal, cybersecurity, DevOps and more. Visit us at treblepr.com or on Twitter, Facebook or LinkedIn.

View the activated source version businesswire.com:https://www.businesswire.com/news/home/20221115005421/ca/

CONTACT: Treble

Ethan Parker

newbiz@treblepr.com

KEYWORD: TEXAS UNITED STATES NORTH AMERICA

Key Industry Industry: Content Marketing BUSINESS ENERGY ENERGY OTHERS Consumer Safety Save Other Retail Consumers. Other Technologies Software Construction Residential & Real Estate Construction & Property Retail Internet Other Communications Other Professional Services Public Relations/Investor Relations Marketing Marketing Human Resources Technology Finance Social Social Media COMMUNICATIONS CONSULTING SEARCH SEARCH OPTIMIZATION BANKING SEARCHERS MARKETING BLOGS PROFESSIONAL SERVICES

SOURCE: Treble

Copyright Business Wire 2022.

PUB: 15/11/2022 07:00/DISC: 15/11/2022 07:02



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