Moz, a pioneer in SEO and marketing software, today announced the launch of several powerful features at MozCon 2024. Among them is the introduction of Moz AI, which enables more efficient workflows and improves business-quality data that Moz Pro users depend. Additionally, Moz is introducing new Moz API plans to make best-in-class data affordable with new Moz Beta API endpoints, including keyword, intent, brand and link metrics .
A focus on modernizing Moz’s tools was also clear today with a completely revitalized STAT, Moz’s enterprise SERP tracking solution, along with a number of usability improvements to Moz Pro’s renewed interface. These enhancements allow clients to immerse themselves in a more intuitive experience, allowing them to build their strategies from ideation to campaign development.
For over two decades, Moz has been a trusted partner in the ever-evolving landscape of search engine optimization, consistently offering innovative solutions tailored to SEO professionals. Today, you are invited to discover Moz, a pioneer with a big eye on the future.
Moz’s commitment to usability, effectiveness, and efficiency is reflected in these latest improvements. Moz offers tools that not only solve today’s SEO problems, but also lay a solid foundation for businesses to understand and navigate their future directions. With Moz, SEOs can confidently optimize content, create solid strategies, and achieve their goals. Discover Moz, where advanced technology meets intuitive design, ensuring SEO professionals can achieve exceptional results effortlessly.
“2024 is a milestone for Moz, an opportunity to celebrate our two-decade journey as we look to the opportunities ahead,” he says. Ethan Hayes, CEO of Moz. “Tools and approaches must evolve because the evolution of the search ecosystem is accelerating. The search landscape has seen more turbulence this past year than at almost any time in Moz’s 20-year history . Our goal is to help our clients tackle this head-on. Our core commitment has not changed: empowering SEO professionals through software, education and community.”
Discover Moz:
Moz AI: Available at Moz Pro, Moz AI includes three powerful features: Search Intent in Keyword Suggestions, Domain Search Topic, and Domain Keyword Topics in Domain Overview. These new AI-powered features allow Moz Pro clients to streamline their efforts, optimize their SEO strategies and enable them to make data-driven decisions.
AI-powered search intent: Moz Pro’s Keyword Suggestions’ newest feature, AI-powered search intent, bridges the gap between search metrics and user behavior. SEOs and marketers will now be able to underpin their strategies with deeper insights and optimize campaigns based on what resonates with their target audiences. Updated Moz Pro UI – Discover a new interface that delivers a seamless user experience. Customers will now spend less time browsing and more time optimizing, understanding the strength of their competition and identifying opportunities for content optimization. New STAT User Interface: Redesigned to cut through the noise and draw attention to the metrics that matter most, STAT’s new user interface helps customers better understand and tell the stories of their data and move from information to action faster. Built with an eye toward innovation and adaptability, this highly anticipated update marks the beginning of a new chapter for STAT.
Just Moz API $5No Overkill: Moz API customers can now access more enterprise-grade Moz data to build custom tools, dashboards, SaaS products, and apps, with new affordable entry prices starting at just $5/month. Customers can access expanded Beta endpoints, including keyword metrics, keyword suggestions, search intent, ranking keywords, and brand authority, with plans starting at $20/month. API customers can get a glimpse of what the future of the API holds with modernized documentation, a simplified authentication process, and a revamped dashboard, providing a better overall developer experience.
Moz will demonstrate these product enhancements at MozCon June 3 and 4. You can find them at the sponsor center booths outside the general session room or learn more at moz.com/whats-new.
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