Ignite Visibility, a highly rated digital marketing and advertising agency based in San Diego, California, has launched a new service offering that will help businesses gain traffic and visibility online by optimizing search engines with artificial intelligence.
The new service, called Optimization of generative engines (GEO), is an evolution of traditional SEO services. While SEO is the practice of optimizing websites to rank in search engine results to increase organic traffic, GEO’s services take this a step further.
Generative Engine Optimization includes strategies to ensure that website content can be accurately discovered, interpreted and ranked favorably in AI-enhanced search engines such as Google’s ChatGPT, CoPilot, Perplexity and Gemini. Specifically for Google, this also includes gaining visibility AI overview.
“AI-powered search engines will transform the online search experience as we know it. We are excited to embrace this change and be one of the first to market with generative engine optimization services that will help clients beat your competition and gain visibility online,” said John Lincoln, Co-Founder and CEO of Ignite Visibility.
Ignite Visibility’s new generative engine optimization service includes:
A comprehensive brand sentiment analysis to see what ChatGPT, Gemini and Copilot are saying about your brands. Competitor research and discovery to understand which companies are recommended for important keywords. Generative engine sourcing research and analysis to track cited sources. In-depth keyword research to understand which queries drive an overall AI response and analyze how to gain visibility. General topic analysis to review the content produced around these keywords.
The basis of Ignite Visibility’s GEO services is based on analysis and research in order to create a unique strategy based on the individual needs of each company. What it takes to gain visibility in generative search engines will vary by query, business and industry.
“Once we have a great SEO strategy, we can create high-quality, relevant and engaging content that we know users, search engines and AI-based platforms are looking for. By diversifying our media content, we can help brands to increase their authority and trust to stay competitive in search engines and new AI platforms,” said Jen Cornwell, VP of SEO at Ignite Visibility.
Work with Ignite Visibility to prepare your brand for the future of generative AI-powered search engine results. Learn more about what’s new in Ignite GEO service here.
To learn more about Ignite Visibility’s wide range of innovative digital advertising and marketing services, visit
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