clear reason
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clear reason, a leading Canadian full-service marketing agency, today announced the acquisition of the US division of Fountain Partnership. The company is also expanding its team to offer them new precision marketing and customer experience servicesfurther strengthening its capabilities and expertise to deliver high-impact marketing services that meet the evolving needs of businesses.
Fountain Partnership is an award-winning UK digital marketing agency specializing in Search Engine Optimization (SEO), Paid Media, Conversion Rate Optimization (CRO) and Measurement Analytics. clearmotive acquired the North American division of Fountain Partnership to expand its in-house services and expand its footprint in the United States and Canada.
With the acquisition, Jake Surreyhead of Digital North America at Fountain Partnership, joins clearmotive as director of digital marketing.
clear reason also announced that it is expanding its services to include customer journey enhancements, digital user experience (UX) and user interface (UI) solutions for customers in the US and Canada, with the appointment of Miquel Vecchiarelli as director of customer experience.
With over 15 years of client management experience across a variety of industries, including his recent tenure at KPMG, Vecchiarelli brings a wealth of experience to Clearmotive’s commitment to delivering exceptional digital marketing solutions.
The acquisition and senior hires represent a significant milestone for clearmotive, expanding the company’s internal capabilities while strengthening its market presence in two countries.
“The Amalgamating Fountain Partnership’s precision marketing expertise, Vecchiarelli’s years of designing customer-centric solutions, and clearmotive’s full-service marketing offering represent an important milestone for our company and our customers,” says clearmotive’s CEO. Tyler Chisholm. “Today’s digital landscape is in a constant state of change, and our B2C and B2B customers have told us they want lead support for loyalty. Our expanded team and offerings are ready to deliver marketing that matters through an analytical and performance-based approach.”
clear reason‘s expanded in-house services now include search engine optimization, paid media, conversion rate optimization and measurement analysis. clearmotive also offers its clients new services to improve the customer experience (CX), including product strategy, design and optimization, journey maps, cross-functional collaboration and voice of the customer (VoC) programs.
The expanded service offering also improves customer engagement and satisfaction, brand perception, loyalty and advocacy across all touchpoints.
“Our expanded portfolio of services enables us to provide end-to-end solutions tailored to our clients’ unique needs,” he said. Chad Kroeker, managing partner of clearmotive. “Combined with our long history of expert brand, messaging, creative and website development, we are excited to offer broader digital services that also tie into performance marketing and SEO, UX and UI, as well as many others “.
clearmotive works with customers in the United States and Canada, with teams in Vancouver, Calgary, Toronto, Ottawa and St. John’s. To learn more about clearmotive and its services, visit clearmotive.ca/newsworthy.
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