Opportunity for car dealers to have their questions answered by the GA4 expert
SARASOTA, FL / ACCESSWIRE / May 15, 2024 / Dealers United, a leading provider of digital solutions for auto dealerships, is hosting the live webinar “Decoding GA4 for Car Dealers” on May 22, 2024 at 1 p.m. :00 ET. This event will equip auto dealers with strategies to harness the full potential of Google Analytics 4 (GA4), the latest iteration of Google’s powerful web analytics platform.
Dealers United Hosts Google Analytics 4 Decoding Webinar for Auto Dealers Colorful image promoting an upcoming webinar on May 22 with GA4 expert Jasmine Smedley
Almost a year after GA4 was implemented, many car dealers still express confusion about the tool. However, proper tracking of digital media investments remains crucial for auto dealers, especially alongside the recent release of NADA Data’s 2023 Annual Report. The study described an average annual spend of $381,883 per dealership on categorized digital media spend, including social ads, SEM and third-party listing sites.
Google Analytics 4 offers a wealth of features and insights, but unlocking its true value can be challenging without a hands-on guide. During the webinar, Jasmine Smedley, Manager of Analytics and Reporting at Dealers United, will delve into the most important GA4 features that are crucial for auto dealers.
As an expert in GA4 and automotive marketing efficiencies, Jasmine will help educate attendees on how to set up and measure the impact of critical “events” within their dealerships, ensuring accurate tracking and analysis of car buyer interactions .
In addition, the webinar will provide helpful tips on how to customize specific reports for a dealership’s goals, answer frequently asked dealer questions about GA4, and showcase real-world examples of dealership reporting and best practices.
“Auto dealerships are unique in how much they invest in digital advertising, but many struggle to understand how GA4 can provide ROI insights,” said Smedley. “If you can’t measure it, you can’t expect to have a solid strategy. This webinar will give dealers the blueprint for how they can transform GA4 from a confusing technical maelstrom to a reliable tool and goldmine of information about their advertising efforts”.
The Dealers United webinar “Decoding GA4 For Car Dealers” is a must-attend event for auto dealers looking to stay ahead of the curve and harness the power of data-driven insights. Registration for the webinar is now open.
To secure your place, visit https://bit.ly/cardealersGA4
About Dealers United:
Dealers United is the premier digital marketing partner for auto dealers looking to accelerate their online presence and drive more sales. Since 2010, we’ve worked with distributors to develop innovative and effective digital strategies that deliver real ROI. Our experts specialize in social media, search engine marketing, search engine optimization, and most importantly, building real partnerships with distributors. We take the time to understand each distributor’s goals to deliver “white glove” VIP digital marketing that drives real results.
Contact information
Brooke Jensen
Vice President of Marketing
brooke@dealersunited.com
SOURCE: Dealers United
See the original Press release activated newswire.com.
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