Hershey’s Recipe for Advertising Success: Unified Cleanroom Measurement

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Cleanrooms are becoming essential for today’s marketers, providing access to critical advertising data and powerful customer insights. But not all cleanrooms are created equal.

Join LiveRamp’s next webinar Sweet Success: Hershey’s recipe for improved advertising effectiveness to hear how Hershey’s is driving growth with clean data rooms as a key ingredient for unified insights and measurement. You’ll learn how Hershey’s uses data cleanrooms to:

Build queries and visualizations with templates to scale distributed analytics in closed garden cleanrooms: optimize reach, media spend and sales Gain secure access to high-value data sets across retail media, social and CTV partners for smarter insights, activation and measurement Connect seamlessly to any partner, in any cloud, unifying measurement across your ad network

Webinar: Sweet Success: Hershey’s recipe for improved advertising effectiveness

Date: May 22, 2024
Time: 11am PT / 2pm ET

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About the author

Liveramp

LiveRamp is the data collaboration platform of choice for the world’s most innovative companies. LiveRamp, an innovative leader in consumer privacy, data ethics and fundamental identity, is setting the new standard for creating a connected customer view with unmatched clarity and context while protecting brand and consumer trust. LiveRamp offers full flexibility to collaborate wherever data lives to support the widest range of data collaboration use cases: within organizations, across brands, and across its leading global network of partners of the highest quality. Visit us at LiveRamp.com

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About the Author: Ted Simmons

I follow and report the current news trends on Google news.

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