Google Analytics 4 Beta Conversion Performance for Google Ads

Google Analytics

Google Analytics has a new Google Ads beta report called “Conversion Performance.” This is a beta feature right now, so you may not be able to see it. But you need to link your Google Ads account to your GA4 account. You’ll then see conversion performance over time, analyze conversions and segment them by channel groups.

This was spotted by Thomas Eccel who published about it in LinkedIn and I shared this brand screenshot of it:

Ga4 Google Ads conversion performance

Thomas wrote: “Google Analytics 4 “Conversion Performance” Beta now showing on some properties! With this new advertising feature, you first need to select your linked Google Ads account and select the conversion goals you want to show. You can see conversion performance over time (graph), analyze conversions and segment them by channel groups.”

do you see this

Discussion in the forum a LinkedIn.



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About the Author: Ted Simmons

I follow and report the current news trends on Google news.

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