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The Google March 2024 core update is still rolling out, almost 6 weeks ago, and we saw two ranking volatility changes, both mid-week and the previous weekend. Google’s Danny Sullivan got defensive about search quality and forum listings in search results. Google’s site reputation abuse spam policy will be combated both algorithmically and through manual actions. Google responded to The Verge by mocking its search rankings for the best printer. Google Search Console has a new unused property listings page. Some sites may see the Google Indexing API work for a limited time on unsupported content types. And having two sites won’t decrease your site search ranking. BingBot now fully supports Brotli compression and will soon test Zstd compression. Google Search is testing thumbs up and down buttons for product carousels. Google is testing new sitelink designs. Google Notes in Search may not go away in May. Google Maps no longer supports draft reviews. Google Maps has released a bunch of new maps, directions, travel and EV features. Google Ads demand generation campaigns now support AI image generation. Google Ads is testing a similar product carousel. Google Ads reminds advertisers that ad customizers are going away. Google Ads is testing a new horizontal ad card format. Google AdSense has these new ad intent formats. Google AdSense publishers report lowest RPM earnings since mid-February. Google threatens to remove links to California news publishers amid link tax bill. This was this week’s search news at the Search Engine Roundtable.
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