ChatGPT now includes “more prominent” links to sources in its replies for paid users, OpenAI announced. However, the links will not appear in the free version of ChatGPT.
Why we care Brands, SEOs, and content creators of all sizes have been very considerate about the parasitic nature of generative AI. Big AI companies like OpenAI have consumed large amounts of web content and provided answers without attribution. Adding links is a step in the right direction. However, it is unknown whether people will actually click on these links.
how it looks Links (or citations) appear as website names in parentheses.
What OpenAI says. OpenAI announced this via a X post:
“We’re making links more prominent when ChatGPT browses the Internet. This gives more context to your responses and makes it easier for users to discover content from publishers and creators. Navigation is available in ChatGPT Plus, Team, and Enterprise.”
A step towards research. While many argue that what OpenAI does is not search or information retrieval (as we know it today), Sam Altman, CEO of OpenAI, has nevertheless shown interest in making a less boring version of Google. And there have been rumors of ChatGPT developing a web search product.
In an interview, Altman said he has no interest in being another Google, but wants to figure out how to integrate ChatGPT with search:
“That would be an example of something really cool. I don’t think anyone has cracked the code yet. I’d love to go do that. I think it would be cool,” Altman said.
[ad_2]
Source link
