Google published a dedicated guide for developers called Performance Max Developer Guide.
The document aims to help developers access the information needed to create PMax integrations more easily.
Why we care For developers working on PMax integration, this guide consolidates all the necessary information into one convenient location.
Additional improvements. Google Ads also announced several other improvements, including:
A new guide called “Structure Requests”, which provides detailed information on the intricacies of creating and updating PMax campaigns using requests. Updated developer documentation to now more clearly identify and rename business goals for easier navigation and understanding: standard peak performance is now called Maximum performance for online sales or lead generation. The maximum performance for detail is now called Maximum performance for online sales with a product feed.
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deep dive. Read Google’s announcement in full for more information.
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