Google is getting serious about where their ads are shown because all PR is bad and Google AdSense now requires a new site-level approval process for AdSense for Search (AFS) sites . This started on March 4, 2024, but Google didn’t to advertise until yesterday afternoon.
Google wrote: “Starting March 4, 2024, before you can show ads using AdSense for Search (AFS) on a new site, you’ll need to add your site to the sites page of your account AdSense”.
This applies to every new site you add to your AdSense for search program. Google said that each new site “will go through a verification process that checks whether you own the domain or have the ability to modify its content. The process will also review your site to see if it meets AdSense program policies and Google’s publisher policies. After the checks are complete, your site will be marked as ‘Ready’ and you can start serving AFS ads.”
Google will roll this out in different stages and timelines:
Any existing sites that you are currently monetizing with AFS should automatically appear on the Sites page of your AdSense account. You have until August 30, 2024 to submit your sites for approval. Ads will continue to run during this interim period. If you haven’t submitted your sites for review by August 30, 2024, Google will stop serving AFS ads until your site is successfully approved.
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