New VP of Search and VP of Customer Experience to expand digital solutions and increase dealer success
SARASOTA, Fla., January 18, 2024 (Newswire.com) –
Dealers United, a leading provider of full-service digital solutions for automotive dealerships, announced its strategic growth initiative for 2024 with the arrival of two recent executive hires: Vice Presidents Dale Hewett and Tim Wilson.
Dale Hewett has taken on the new role of Vice President of Search at Dealers United. With more than nine years of optimizing online visibility, Hewett will lead the expansion of the company’s new comprehensive search engine marketing (SEM) and Search Engine Optimization (SEO) solutions for car dealerships using the best organic and paid strategies.
In addition, Tim Wilson joins the company as Vice President of Customer Experience, drawing on his 25 years of digital media experience across multiple industries, including supporting Tier 1 and Tier 2 automotive customers from Google. Through constant testing and data-driven insights, Wilson will further enhance clients’ digital ROI while providing a white-glove service.
This injection of executive talent further solidifies Dealers United’s vision to provide auto dealers with the best possible solutions in the ever-evolving digital landscape. As car buyer behavior continues to evolve, Dealers United is dedicated to constantly expanding its offerings so dealer partners can continue to capture more market share.
The company will officially launch its new digital solutions for car dealers in the days leading up to this year’s National Automobile Dealers Association (NADA) Show in early February.
“The solutions we’re launching this month are game-changers in the automotive industry,” said Dale Hewett, vice president of search. “From the hundreds of dealer websites and paid search strategies we’ve analyzed, it’s clear that there is such a huge opportunity for auto dealers to have search engines right now. Many stores are just leaving money on the table with their existing tactics, and I want to help put that money back into their bottom line.”
Dealers United’s comprehensive digital solutions will include:
Omnichannel Social Media Advertising: Proven ad campaigns on major social platforms that attract and convert car buyers. Search Engine Marketing and Search Engine Optimization: Data-driven, organic and paid local search campaigns designed to help dealers profitably reach high-intent car buyers. Best-in-class customer service: Direct access to a dedicated performance manager and a team of certified digital experts who strategically optimize campaigns with best practices and continuous testing.
“Providing an exceptional customer experience to our dealers has always been central to our mission at Dealers United,” said Tim Wilson. “As VP of Customer Experience, my No. 1 goal is to build a world-class team that delivers actionable insights and strategies for our dealers in every conversation. Our performance managers know that results, leads and car sales, are more important, so we offer analytics that focus on driving sales and service growth.”
To learn more about the two new members of Dealers United’s executive team, as well as its expanding digital solutions for automotive dealerships, visit www.dealersunited.com.
About Dealers United: Dealers United is the premier digital marketing partner for auto dealers looking to accelerate their online presence and drive more sales. Since 2010, we’ve been working with distributors to develop effective digital strategies that deliver real ROI. Our team of experts specializes in social media advertising, search engine optimization, search engine marketing and developing genuine partnerships with our reseller clients.
Source: Dealers United
[ad_2]
Source link
