Global Search Engine Optimization Services Market Report 2023
The Business Research Company’s Global Market Reports are now updated with the latest market size information for the year 2023 and forecast till 2032
The market for search engine optimization services is expected to grow to USD 146.96 billion by 2027 at a CAGR of 18.4%.
— The business research company
LONDON, GREATER LONDON, United Kingdom, 29 November 2023 /EINPresswire.com/ — The global market for search engine optimization (SEO) services. showed remarkable growth, rising from $62.75 billion in 2022 to $74.76 billion in 2023, marking a substantial compound annual growth rate (CAGR) of 19.1%. Projections indicate continued expansion, with the market poised to reach $146.96 billion by 2027, maintaining a strong CAGR of 18.4%.
Key Driver: Increased device penetration and data consumption
The proliferation of mobile devices, tablets and other electronic products, along with increased data consumption, is a fundamental factor driving the web content, search portals and social media market. The increase in electronics sales has meant that an increasing number of people own Internet-accessible devices, thus increasing access to digital platforms. In the United States, for example, average daily internet usage per person increased to 282 minutes by 2021, providing companies with opportunities to increase revenue per user. This upward trend in average internet usage is expected to drive the market for search engine optimization services.
For deeper understanding and strategic insight, check out our full sample report:
The main market players shaping the landscape
Prominent companies in the Search Engine Optimization Services market include Axel Springer SE, Google, Bing, Baidu, Ask, and Yahoo.
Intense competition and strategic partnerships
Competition for search traffic is fierce among major players such as Google, Yahoo, and Bing. Strategic partnerships play an important role, contributing a substantial portion of the revenue of these major competitors. Notably, Apple uses Google as its default search engine, contributing up to $8.8 billion to Google’s annual revenue, while Yahoo has moved to Microsoft Bing.
Regional dynamics and market segmentation
By 2022, Asia-Pacific emerged as the largest region in the search engine optimization services market, and Africa is expected to be the fastest growing region during the forecast period. Regions covered in the Search Engine Optimization Services report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The global search engine optimization services market is segmented into:
1) By Type: Agency SEO Services, Freelance SEO Services
2) By organization: Small and Medium Enterprises (SMEs), Large Companies
3) By End-User Industry: Professional Services, IT Services, E-Commerce, Hospitality, Recreation, Real Estate, Other End-User Industries
For complete insights into market dynamics and future trends, check out the full report:
TBRC Global Search Engine Optimization Services Market Report 2023 includes the following information:
• Market size date for the forecast period – historical and future
• Market analysis by region: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.
• Market analysis by country: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, United Kingdom, USA.
Trends, opportunities, strategies and more.
The Business Research Company’s Global Search Engine Optimization Services Market Report 2023 is the most comprehensive report that provides information on market size of search engine optimization servicessearch engine optimization services market drivers and trends, Major players in the market for search engine optimization services, Search Engine Optimization Services market competitor revenue, Search Engine Optimization Services market positioning, and Search Engine Optimization Services market growth across geographies. The Search Engine Optimization Services Market Report helps you gain in-depth insights on opportunities and strategies. Companies can take advantage of the report’s data and tap into segments with the most potential for growth.
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