The best SEOs know they couldn’t do their job half as well if they didn’t have access to the right tools. And since keywords are at the heart of everything we do in SEO, it’s time to talk about keyword research tools, specifically those for enterprise-level clients.
Whether it’s an e-commerce giant, a large law firm, or any other type of business, you need to work with keyword research tools that can handle the volume of data you’ll be generating and show- metrics that matter to you and your customers.
In this list, you’ll find some strong players along with some tools you may never have heard of before. The greats are great for good reasons, but that’s no reason to write off lesser-known players.
So let’s get right into it. Here are seven business SEO tools for comparative keyword research!
1. Botify
Screenshot from Botify, August 2022
Prices
It is divided into Essential, Pro and Enterprise price tiers.
What is Botify?
So what is it? Botifyand why did it make this list at #1?
It is an all-in-one SEO tool explicitly created for enterprise companies. It’s designed to handle mass and volume: Botify’s site crawler can handle up to 250 URLs per second.
Botify Analytics is everything you need in an SEO analytics tool, showing you engagement data, query tracking and log files all in one place. Meanwhile, Botify Intelligence gathers all the SEO issues affecting your website and prioritizes them into a list so you can tackle what’s most important.
It’s easy to see why Botify is a winner in enterprise-level SEO research.
Why Botify Works for Business Keyword Research
Botify helps businesses find the best keyword opportunities in their current rankings. Create keyword lists with any topic grouping you want. Botify uses Search Console level data to show users pages with good impressions but low CTR.
Botify Keyword Research Tool helps you perform keyword research with all the best skills of Google Search Console. Plus, it lets you research new keyword opportunities and find your current rankings most relevant.
2. Searchmetrics
Prices
Monthly: $69-$149 for basic packages, which you can customize at the enterprise level.
What is Searchmetrics?
Searchmetrics it has been marked intelligently. Like many other tools on this list, it’s a versatile Swiss army knife for SEO research. The tool allows you to research keywords, metrics and PPC data. It allows you to test your content so you can write more focused articles designed to help users convert. And it allows you to examine your backlink portfolio.
Searchmetrics also includes quite a bit in their business packages.
Why Searchmetrics Works for Business Keyword Research
At the higher tiers of platform packages, enterprise companies can access keyword rankings between 50,000 and 200,000, which should provide more than enough data for in-depth keyword research. Keyword research reports show all relevant data, including search volumes and movements over time. keyword gap tool that allows you to compare your keyword ranking with the competition
Searchmetrics is a tool that businesses love for its packages that are specifically aimed at them and the volumes they need.
3. SISTRICH
Prices
Monthly: €99-€599 ($99.55-$602.35).
What is SISTRIX?
SISTRICH is another comprehensive SEO data tool that allows you to do everything you need to do to maintain your rankings and maintain your SEO online.
Its keyword functionality shows you search volumes, competition and trends over time and lets you create your own sets of keywords. You can also review your competitors’ keyword approaches so you can increase your efforts.
These features, along with its side-by-side audits, content analysis, and paid media data, make SISTRIX an SEO tool worth trying.
Why SISTRIX works for business keyword research
The keyword discovery tool lets you explore seed terms, related keywords, and associated data. You’ll see historical trends and competition for all keywords, putting your potential keyword choices in context in the industry. The platform allows you to add up to 10,000 keywords to a list that you can use for on-page optimization or content creation.
Enterprise companies will appreciate the ability to build 10,000 keyword lists from the ideas they discover in SISTRIX. This is the kind of volume that large-scale companies need to access to stay in the game.
4. Semrush
Screenshot from Semrush, August 2022
Screenshot from Semrush, August 2022
Prices
Monthly: $119.95-$449.95.
What is Semrush?
You can’t leave Semrush from a list of the best business keyword research tools. There’s a lot of depth to dig into with this tool, from your SEO site audits and data to your PPC stats, current ranking data, content marketing topic tool, and writing assistant .
It is one of the most popular all-in-one SEO tools. The value you get for the price is unquestionable.
Semrush is a bot like any other SEO tool, so while it doesn’t have access to direct data from Google, it’s still one of the best tools out there for presenting keyword trends and data.
Why Semrush Works for Business Keyword Research
Keyword research presents your most relevant statistics, such as search volume, historical trends, difficulty, and CPC (cost per click) data. Search for a keyword and access over 22 billion keyword ideas from the Semrush database. Create your own keyword lists, with 1,000 keywords for one list. Examine the keyword gaps between you and up to five competitors.
These capabilities make Semrush a premier keyword research tool for enterprise companies.
5. seoClarity
Prices
What is seoClarity?
seoClarity is presented as an all-in-one SEO platform with a forward-thinking philosophy. It brings together SEO data, keyword metrics, content analysis, and SEO task automation into one tool that lets you work SEO magic.
The tool drives its data-driven approach to SEO, especially in terms of keyword tracking, website error tracking, and analytics reporting.
Why seoClarity works for business keyword research
The platform claims to have the largest set of keywords available anywhere, with over 30 billion sets in over 170 countries. It shows you related keyword ideas. Keyword trends aggregated from billions of searches. The tool allows you to see your competitors’ top 100 rankings on any search engine. You can see your daily keyword rankings along with SERP previews for those terms.
These points, along with the fact that the tool adds a billion new keywords to its monthly repository, make seoClarity a huge success for enterprise-level keyword research.
6. Long Tail Pro
Long Tail Pro screenshot, August 2022
Prices
Monthly, $37-$147. Annually, between $297 and $1,177.
What is Long Tail Pro?
As the name suggests, Long Tail Pro focuses on the long tail keyword angle.
It’s also practical, as businesses of all sizes can benefit from using long-tail keywords.
Consider the large e-commerce retailer that needs to optimize its product pages for terms that people use.
The tool also brings its A-game in competitor research, allowing you to search for keywords and instantly retrieve SERPs, so you know how to strategize your content approach.
Long Tail Pro also includes the other main features you’d expect from an SEO tool, such as a current rankings tracker, backlink analyzer, and a site audit tool.
Why Long Tail Pro Works for Business Keyword Research
Search for a seed term and get thousands of long-tail variants of that term. Get up to 400 long-tail variants of a term from Google Keyword Planner. Group them by search volume or any other metric you want.
You can pit keyword approaches against each other to see your competitors’ strategies and use them to your advantage.
A long-tail keyword approach may not be right for everyone, but there are benefits to focusing on it.
Long tail terms are often said to be “easier” to rank for (not always true) and are also further down the sales funnel, which is why you see ecommerce brands optimizing their product pages for to them.
Long Tail Pro offers thousands of ideas per search and is a perfect tool if you want to build a robust long tail strategy. It is perfect for large e-commerce operations and highly competitive niches.
7. Ahrefs
Screenshot from Ahrefs, August 2022
Prices
What is Ahrefs?
Like many of the tools on this list, Ahrefs is a comprehensive SEO platform that allows you to perform keyword research, track your keyword rankings over time, analyze your domain or others, perform site audits, and analyze your content.
That’s pretty simple, but know that Ahrefs can do everything you need an all-in-one SEO tool to do for you. Track your backlinks, check for duplicate content, examine your JavaScript and do much more with this platform.
Why Ahrefs is good for business keyword research
The Keyword Explorer tool is the largest third-party keyword repository. The tool gives you access to over 7 billion keyword ideas. Data from 171 countries. Keywords are available from 10 search engines. It goes beyond keyword data, showing clicks per search, paid click-through rate and other metrics. Ahrefs updates search volume data monthly.
When it comes to the sheer volume of options you have with keyword ideas and keyword data, Ahrefs is a platform you can’t miss.
Enterprise companies will benefit from its wealth of country and search engine data. If you want more complete, here it is.
Which Business Keyword Research Tool Is Right For You?
When deciding which SEO tool is best for you or your business, there are many factors to consider.
Due to the enormity of infrastructure involved in maintaining truly awesome SEO data scraping tools, the keyword research tools mentioned in this post come with massive price tags in some cases.
But when you think about what you get and the revenue you could generate by optimizing your website’s SEO for the right keywords, the costs are justified when you use the tools effectively.
Enterprise businesses need to be as thoughtful about their keyword strategies as any other business. Tools like these can be your best friends.
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Featured Image: Rawpixel.com/Shutterstock
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