Semrush Holdings, Inc. is a provider of an online visibility management software as a service (SaaS) platform. The company’s platform enables businesses worldwide to identify and reach the right audience for their content, in the right context and through the right channels. Its SaaS platform helps businesses worldwide run competitive search engine optimization, pay-per-click, content, social media and search campaigns and achieve measurable online marketing results. The company provides insights and solutions for businesses to create, manage and measure campaigns across multiple marketing channels. Its software products provide online visibility, including search engine optimization (SEO), search engine marketing (SEM), content, advertising, competitive research, social media management (SMM), digital public relations ( RP) and competitive intelligence. The company offers its products and payment tools to customers through monthly or annual subscription plans.
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