Marketing is changing fast: AI is an exciting new tool, but many marketers are struggling to track assets and performance. At the same time, privacy laws are tightening, and major players like Apple and Google are removing the tracking tools that marketers rely on.
Many marketers are dragging their feet to embrace these changes, or don’t know how to do it. The key to success? Your marketing metadata strategy.
Learn more by registering and attending “Decoding the Future of AI and Privacy with Metadata Mastery,” presented by Claravine.
Click here for more Search Engine Land webinars.
Add Search Engine Land to your Google News feed. 
New in Search Engine Land
About the author
Cynthia Ramsaran is director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of publishing/content marketing experience, Cynthia’s experience spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer/producer for CNBC.com and produced thought leadership for KPMG. Cynthia is from Queens, NY and earned her BA and MBA from the University of St. John.
[ad_2]
Source link
