CHICAGO–(BUSINESS WIRE)–September 8, 2022–
Bounteous, the digital innovation partner for the world’s most ambitious brands, today announced the appointment of Michael Twedell, SVP Salesforce Growth, to lead its Salesforce alliances and development efforts. This hire comes as the consultancy builds on its history of bringing co-innovation to clients across industries for brands including Domino’s, Caesars Entertainment, Noodles & Company and Chase.
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Michael Twedell (Photo: Business Wire)
An expert in successful revenue and alliances, Twedell is a 20-year enterprise customer relationship management professional who has developed long-standing relationships with many of the world’s largest customers and channel providers. Prior to joining Bounteous, Twedell held senior executive roles at leading Salesforce consultancies, including Atos (Eagle Creek) and Etherios. In addition, Twedell built a global enterprise mobility offering at telecommunications provider Brightstar. With a focus and passion for helping clients navigate the complex web of technical platforms and service providers, he has worked to create strategies that help enterprise clients meet their challenges and create solutions that transform their business.
In his new role, Twedell will drive and expand Bounteous’ Salesforce capabilities to deliver next-generation applications such as Quote to Cash, Experience Cloud optimization, Cross Cloud integrations, Marketing Cloud, Commerce Cloud and Data Analytics. Recent client developments at Bounteous have included creating personalization journeys for Noodles & Company’s new loyalty program and successfully implementing a new CPQ to Cash Salesforce solution with Edmunds.com.
“Our customers have long asked Bounteous to deepen their Salesforce application stack. Michael understands the evolving Salesforce product value proposition and how Bounteous can best leverage technology alongside transformation initiatives customers’ biggest digital and business needs,” he said. Generous President Michael McLaren. “Our global acquisition focus and strategy over the past two years has positioned us for the large-scale growth and expansion of our Salesforce practice. Michael’s familiarity and understanding of the Salesforce ecosystem Salesforce will be a great asset as we continue to expand our co-innovation offering to the market.”
“Enterprise applications and digital initiatives have become extraordinarily complex for customers of all sizes,” said Twedell. “Bounteous approach to co-innovation is the perfect foundation to help customers on their digital journey, while expanding integrations into their legacy applications. Salesforce has exploded to deliver fully transformative, business-changing solutions that require expertise in management consulting and strong systems implementation experience. , and digital brand execution. Bounteous is perfectly positioned to leverage our ‘trusted advisor’ status to be the strategic partner for years to come.”
About Bounteous
Founded in 2003 in Chicago, generous is a leading digital experience consultancy that co-innovates with the world’s most ambitious brands to create transformative digital experiences. With strategy, experience design, technology, analytics and insight and marketing services, Bounteous elevates brand experiences and drives superior results for clients. For more information, visit www.bounteous.com. To learn more about co-innovation, download the Co-innovation Manifesto at co-innovation.com.
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SOURCE: Bounteous
Copyright Business Wire 2022.
PUB: 09/08/2022 09:00 AM/DISC: 09/08/2022 09:03 AM
Copyright Business Wire 2022.
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