With over a decade of experience, he has excelled as a digital strategist and digital marketer and explains how SEO is an integral part of digital marketing.
Published: Monday, August 22, 2022, 11:10 am
Last update: Monday, August 22, 2022, 11:11 am
Today it is more than essential to shed more light on the many industries that have been on a path of constant growth around the world. The success of these industries and the many companies they own can be attributed to several reasons, not least of which is the relentless drive, passion and commitment of a few astute professionals and entrepreneurs. However, no one can deny how the advent of technology has made possible the tremendous success these industries have achieved over the years. Points out Ross Kernezfounder of SEO Meetup, digital marketer and digital strategist.
It highlights how digital marketing is powerful enough to grow brands and businesses, and how search engine optimization (SEO) can take your marketing efforts to new levels. Therefore, it is an integral part of digital marketing, and many companies have been using SEO to improve their position in digital marketing. It’s about raising the visibility of a website, person or brand by increasing web traffic and sites conversion rates. This results in a well-ranked website and subsequently generates more visitors.
Ross Kernez also talks about how SEO is used more as a marketing tool, a tool that is an integral part of digital marketing itself as it helps to increase the reach of a particular brand, optimize a website and makes it more attractive to users. end users The founder of the New York-based SEO Meetup, a growing group of marketing professionals open to anyone who wants to learn about digital marketing, says that SEO has several impacts on digital marketing, which he notes below:
Increase Web Traffic: SEO increases the visibility and ranking of websites, which gives them a prominent place on the results page of any search engine, keeping them in touch with their competitors. SEO Increases Conversion Rates – With quality traffic, businesses start to see their conversion rates and subsequently their revenue start to increase. Build credibility: Top ranking websites that appear on the first page gain trust from users as they are highly visible in search engines. This results in greater credibility of the brand or business.
Ross Kernez as an American digital marketer, mentor, community builder and author who also serves as Director of Search Marketing at HPOne and is a member of the American Marketing Association, cannot stress enough the importance of both SEO and digital marketing by creating a success story for people and brands in today’s business world.
