Latest Posts (5/573)

Your manager just informed you that you have a new PPC client. How exciting! Once the news settles in, questions begin to flow through your mind: When do I start working with them? What services will I offer them? What does your business do? Where are they? Overwhelmed and don’t know where to start? Here are some tips and tricks to help you impress your boss and absolutely nail the first meeting with your new…

In an age where Google wields unparalleled influence over the digital landscape, small and independent publishers find themselves navigating an ecosystem where visibility and survival are increasingly dictated by the search giant’s algorithms. Google Search’s dominance raises critical questions about fairness, competition, and the future of a diverse and healthy web. As small and independent publishers struggle to compete with larger, algorithmically favored entities, there is growing discourse about potential solutions, both regulatory and market-based,…

For more than a century, people have been trying to steal the Coca-Cola formula. Maybe just a little less legendary? The formula for Google’s SEO algorithm. After all, Google placement is vital. Generate organic traffic. Get more eyes on your content. And it helps determine how many people end up seeing your business. Recently, the secrets behind this algorithm they leakedwith Mike King at iPullRank noting: The internal documentation of the Google Search Content Warehouse…

SEO (Search Engine Optimization) market for health The most recent report published by WMR indicates that the “Healthcare SEO (Search Engine Optimization) Market” is likely to accelerate significantly in the coming years. The Healthcare SEO (Search Engine Optimization) market report gives a proposed description of the area by practice for research, merger, market size, overview and review of extracted data from various sources. The Healthcare SEO (Search Engine Optimization) market study includes information on market…

Recent statements from Googlers indicate that the algorithm is working the way it’s supposed to and that site owners should just focus more on their users and less on trying to give the algorithm what it’s looking for. But the Googlers themselves also say that the search team is working on a way to show more good content. This can seem confusing because if the algorithm isn’t broken, why are they also working on it…

There’s no better time for organizations to prioritize schema markup. Why is that, you may ask? First, schema markup (also known as structured data) is not new. Google has been rewarding sites that implement structured data with rich results. If you haven’t taken advantage of it rich search resultsit’s time to get a higher click-through rate from these visual features in search. Second, now that search is primarily driven by AI, helping search engines understand…

LEADING DIGITAL MARKETING AGENCY EMBRACES NATURE CITY ROOTS, OPENS SECOND LOCATION AND ADDS FAMILY FACE AS COO PITTSBURGH, PA, June 12, 2024 (Newswire.com) – Ross Hornish, CEO of Search Marketing Pros, announced today that the company has expanded its footprint with the addition of a new Pittsburgh office located at 1001 Liberty Ave 5th Fl, Pittsburgh, PA 15222. “Since our agency launched nearly a year and a half ago in Memphis, we have experienced significant…

Gone are the days when you can buy links and expect them to generate lasting search engine optimization (SEO) value. Google is too good at spotting unnatural link patterns, and frankly, most paid links are so lazy and obvious that they’re not hard to spot. For link acquisition, focus on strategies that generate lasting profit. Do links matter? Yes, links matter, but not as much as they used to. In 1998, when Google launched, they…

WooCommerce issued a warning about an XSS vulnerability while Wordfence simultaneously reported a critical vulnerability in a WooCommerce plugin called Dokan Pro. The Dokan Pro advisory warned that an SQL injection vulnerability allows unauthenticated attackers to extract sensitive information from a website database. Dokan Pro WordPress Plugin The Dokan Pro plugin allows users to transform their WooCommerce website into a multi-vendor marketplace similar to sites like Amazon and Etsy. It currently has more than 50,000…

Google updated its hreflang documentation to note a quirk in how some websites use it that (presumably) can have unintended consequences with how Google processes it. Attributes of the hreflang link tag is an HTML attribute that can be used to communicate data to the browser and search engines about linked resources relevant to the web page. There are several types of data that can be linked, including CSS, JS, favicons, and hreflang data. In…