Google answers the question about signals and syndicated content

Google answers the question about signals and syndicated content

Google’s John Mueller answered a question about what happens to signals associated with syndicated content when Google chooses the partner as the canonical content publisher instead of the original. John’s answer contained some useful information about the murky area of ​​classification and syndicated content. The question was asked by Lily Ray (@lilyraynyc) on X (formerly Twitter). she he tweeted his question: “If an article is distributed among partner websites and Google chooses the partner as…

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Changing URLs on larger sites takes time to process

Changing URLs on larger sites takes time to process

Someone on Reddit asked a question about how to make a site-wide change to code related to a website with ten languages. Google’s John Mueller offered general advice on the pitfalls of site-wide changes and talked about complexity (which implies the value of simplicity). The question was related to hreflang, but Mueller’s answer, because it was general in nature, had broader SEO value. This is the question that was asked: “I’m working on a website…

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The best tools to win keyword research: Google Trends & Planner

Photo taken by Pixabay In the field of SEO, leveraging the right keyword research tools is crucial to your strategy. Fortunately, there are several high-quality free options available that can help you discover the keywords you need to improve the visibility of your content online. In this section, we dive into some of the best free keyword research tools available today. Free Backlinko Keyword Tool Starting with Backlinko’s Free Keyword Tool, this tool represents a…

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The security version of WordPress 6.4.3 fixes two vulnerabilities

The security version of WordPress 6.4.3 fixes two vulnerabilities

WordPress announced a security release 6.4.3 in response to two vulnerabilities discovered in WordPress plus 21 bug fixes. PHP file upload bypass The first patch is for a PHP file upload bypass vulnerability using the plugin installer. It is a flaw in WordPress that allows an attacker to upload PHP files via the plugin and theme loader. PHP is a programming language used to generate HTML. PHP files can also be used to inject malware…

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Is SEO the key for marketers in these AI times?

Is SEO the key for marketers in these AI times?

By 2028, brands’ organic search traffic will decline by 50% or more as consumers embrace AI-powered generative search, a recent Gartner report on marketing predictions has revealed. The rapid adoption of GenAI in search engines will significantly alter CMOs’ ability to leverage organic search to drive sales, he said. It surveyed 299 consumers in August 2023 and found that consumers are ready for AI-enhanced search, with 79% of respondents expecting to use it by 2024….

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AI spam is already starting to ruin the internet

AI spam is already starting to ruin the internet

The Internet, once a place where humans posted things.DOUGLAS SACHA Scammers use AI to spit out web pages and YouTube videos that play Google. Some of these sites post fake obituaries. Media websites are also being scraped and copied by AI. The final result: When garbage results flood Googleit’s bad for users and bad for Google. Just over a year after the public release of ChatGPTwe’re starting to see a prediction of how it could…

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Launch of SEO Toolbox Gives Media Marketers and Entrepreneurs Easy Search Engine Optimization Tracking and Reporting

Launch of SEO Toolbox Gives Media Marketers and Entrepreneurs Easy Search Engine Optimization Tracking and Reporting

NEW YORK, January 30, 2024–(BUSINESS THREAD)–SEO Toolbox.io, Inc. is excited to announce its new monthly subscription service designed to simplify SEO for C Suite marketers, media agencies, and independent business owners. SEO Toolbox offers keyword ranking tracking, backlink analysis, task management, connectivity to third-party systems such as Google Analytics, and competitor tracking. The service also provides other essential data collection and reporting features that businesses of all sizes need to fully analyze their website effectiveness…

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Secrets of a $10 Million SEO Success Story

In this webinar, put aside the intricacies of SEO and link building as experts reveal the secrets that catapulted Page One Power into a $10 million SEO business. This session is not just for SEO specialists, but for anyone who wants to unlock the secrets of substantial business growth in the dynamic SEO space. Key Points: Transform your SEO strategies by adopting fundamental business principles that can turn your agency into a $10 million powerhouse….

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It can make AI more reliable

It can make AI more reliable

Google’s DeepMind published a research paper proposing a way to train large language models to provide more reliable answers and be resistant to reward hacking, a step in the development of more adaptive and efficient AI systems. Hat tip a @EthanLazuk for tweet about a new research paper from Google DeepMind. The AI ​​has a tendency towards bounty hacking Reinforcement learning from human feedback (RLHF) is a method used to train generative AI to learn…

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Microsoft Search and News Advertising revenue up 8%

Microsoft Search and News Advertising revenue up 8%

Microsoft reported its strongest financial quarter to date after becoming a $3 trillion company. News research and advertising revenue rose 8% year-over-year, excluding traffic acquisition costs that Microsoft pays publishers. However, despite the increase in search and news advertising revenues they marked a slowdown in growth compared to the 10% increase in the previous quarter. LinkedIn revenue also increased 9%, and overall Productivity and Business Process revenue increased 13% to $19.2 billion. Meanwhile, total sales…

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