{"id":26077,"date":"2024-06-11T10:14:44","date_gmt":"2024-06-11T10:14:44","guid":{"rendered":"https:\/\/afreeurl.com\/?p=26077"},"modified":"2024-06-11T10:14:44","modified_gmt":"2024-06-11T10:14:44","slug":"new-seo-strategy-study-reveals-82-of-marketers-will-expand-seo-budgets-by-2024","status":"publish","type":"post","link":"https:\/\/afreeurl.com\/?p=26077","title":{"rendered":"New SEO Strategy Study Reveals 82% of Marketers Will Expand SEO Budgets by 2024"},"content":{"rendered":"<p><\/p>\n<p>&#8220;This research underscores the critical importance of investing in SEO, specifically focusing on video and high-quality content, to grow your business. Quality content remains the biggest challenge, but the biggest opportunity great for marketers.&#8221;  &#8211; John Lincoln<\/p>\n<p>                  Publish this increase in SEO spending: A substantial 82.5% of marketers plan to increase their SEO spending in 2024, with content marketing receiving the largest share of the budget.  Impact of Google&#8217;s Useful Content Update: The <span class=\"xn-chron\">September 2023<\/span> update improved ranking for 50% of sellers, up from 43% last year. <a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=1255650514&#038;u=https%3A%2F%2Fignitevisibility.com%2Fhelpful-content-update%2F&#038;a=This+update\" rel=\"nofollow noopener\" target=\"_blank\">This update<\/a> emphasizes high-quality, user-centered content.  New Business Generation: 59.2% of marketers reported that their content marketing efforts effectively generated new business in 2023, underscoring the direct correlation between high-quality content and business growth.  Top Ranking Factors: Rated by respondents <a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=2987532212&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fcontent-marketing%2F&#038;a=content+quality\" rel=\"nofollow noopener\" target=\"_blank\">content quality<\/a> and user experience as the perceived most important factors for search rankings, highlighting the need for high-quality, user-centric content.  Threats to SEO: Machine learning and artificial intelligence are considered the biggest threats to SEO, with 32% of respondents expressing concern about their impact.  Google Search Generative Experience (SGE), (now known as<a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=2092548100&#038;u=https%3A%2F%2Fignitevisibility.com%2Fgoogle-ai-overviews%2F&#038;a=+AI+Overviews\" rel=\"nofollow noopener\" target=\"_blank\"> AI overview<\/a>), was also noted as a major threat.  Content quality challenges: Producing high-quality content remains the biggest challenge for 21.4% of marketers, emphasizing the need for sufficient resources and expertise. <\/p>\n<p><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=2452701198&#038;u=https%3A%2F%2Fignitevisibility.com%2Fteam%2Fjohn-e-lincoln%2F&#038;a=John+Lincoln%2C\" rel=\"nofollow noopener\" target=\"_blank\"><span class=\"xn-person\">John Lincoln<\/span>,<\/a> CEO of Ignite Visibility, expressed enthusiasm for the study&#8217;s findings, stating, &#8220;This research underscores the critical importance of investing in SEO, specifically focusing on video and high-quality content, to grow your business. Quality content remains the biggest challenge, but the biggest opportunity for marketers.&#8221;<\/p>\n<p><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=447552444&#038;u=https%3A%2F%2Fignitevisibility.com%2Fteam%2Fjennifer-cornwell%2F&#038;a=Jen+Cornwell%2C\" rel=\"nofollow noopener\" target=\"_blank\"><span class=\"xn-person\">Jen Cornwell<\/span>,<\/a> The VP of SEO notes the importance of search engine optimization, saying, \u201cThis study confirms what we&#8217;ve seen firsthand with our clients: a well-executed, user-centric content strategy is key to unlock organic search growth. Now is the time to invest in this approach to ensure your brand stands out in the digital landscape.&#8221;<\/p>\n<p>Read the full list of ideas from our innovator <a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=2875753498&#038;u=https%3A%2F%2Fgo.ignitevisibility.com%2F2024-seo-industry-study%2F&#038;a=2024+SEO+strategy+study+here.\" rel=\"nofollow noopener\" target=\"_blank\">SEO 2024 Strategy Study here.<\/a><\/p>\n<p><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=961713811&#038;u=https%3A%2F%2Fignitevisibility.com%2F&#038;a=Ignite+Visibility\" rel=\"nofollow noopener\" target=\"_blank\">Turn on visibility<\/a> is a leading, full-service digital marketing agency based in <span class=\"xn-location\">San Diego, CA<\/span>, dedicated to providing innovative marketing solutions to companies around the world.  Consistently named one of the best<a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=870629360&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fseo%2F&#038;a=+SEO%2C\" rel=\"nofollow noopener\" target=\"_blank\"> seo,<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=3051901197&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fpay-per-click-management%2F&#038;a=+paid+media%2C\" rel=\"nofollow noopener\" target=\"_blank\">    means of payment,<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=511862400&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fsocial-media-marketing%2F&#038;a=+social+media%2C\" rel=\"nofollow noopener\" target=\"_blank\">    social media,<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=747835767&#038;u=https%3A%2F%2Fignitevisibility.com%2Femail-marketing-services%2F&#038;a=+email+marketing%2C\" rel=\"nofollow noopener\" target=\"_blank\">    email marketing,<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=842141747&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fconversion-optimization%2F&#038;a=+CRO%2C\" rel=\"nofollow noopener\" target=\"_blank\">    CRO,<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=3673341352&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fcontent-marketing%2F&#038;a=+content+marketing%2C\" rel=\"nofollow noopener\" target=\"_blank\">    content marketing,<\/a> i<a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=729498447&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fcreative-design%2F&#038;a=+\" rel=\"nofollow noopener\" target=\"_blank\"> <\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=95461893&#038;u=https%3A%2F%2Fignitevisibility.com%2Fservices%2Fcreative-design%2F&#038;a=creative+design\" rel=\"nofollow noopener\" target=\"_blank\">creative design<\/a> companies in the <span class=\"xn-location\">USA<\/span>, Ignite Visibility has used the same strategies they use for clients to become a six-time Inc. company.  5000. For more information visit<a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=4082380219&#038;u=https%3A%2F%2Fignitevisibility.com%2F&#038;a=+\" rel=\"nofollow noopener\" target=\"_blank\"> <\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&#038;l=en&#038;o=4183379-1&#038;h=337033528&#038;u=https%3A%2F%2Fignitevisibility.com%2F&#038;a=https%3A%2F%2Fignitevisibility.com%2F\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/ignitevisibility.com\/<\/a>.<\/p>\n<p>Contact with the media<\/p>\n<p><span class=\"xn-person\">Nicole Garcia<\/span>Ignite Visibility, 1 6197521995, <span class=\"__cf_email__\" data-cfemail=\"fa94939995969f9dba939d94938e9f8c938993989396938e83d4999597\">[email\u00a0protected]<\/span>, <a href=\"https:\/\/ignitevisibility.com\/\" rel=\"nofollow noopener\" target=\"_blank\">https:\/\/ignitevisibility.com\/<\/a><\/p>\n<p>SOURCE Ignite Visibility<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=UN31697&#038;Transmission_Id=202406110545PR_NEWS_USPR_____UN31697&#038;DateId=20240611\" style=\"border:0px; width:1px; height:1px;\"\/><\/p>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.prweb.com\/releases\/new-seo-strategy-study-reveals-82-of-marketers-will-expand-seo-budgets-in-2024-302165885.html\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;This research underscores the critical importance of investing in SEO, specifically focusing on video and high-quality content, to grow your business. Quality content remains the biggest challenge, but the biggest opportunity great for marketers.&#8221; &#8211; John Lincoln Publish this increase in SEO spending: A substantial 82.5% of marketers plan to increase their SEO spending in 2024, with content marketing receiving the largest share of the budget. Impact of Google&#8217;s Useful Content Update: The September 2023&#8230; <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26077","post","type-post","status-publish","format-standard","hentry","category-seo-news"],"_links":{"self":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/26077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26077"}],"version-history":[{"count":0,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/26077\/revisions"}],"wp:attachment":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}