{"id":19441,"date":"2023-12-19T13:10:03","date_gmt":"2023-12-19T13:10:03","guid":{"rendered":"https:\/\/afreeurl.com\/?p=19441"},"modified":"2023-12-19T13:10:05","modified_gmt":"2023-12-19T13:10:05","slug":"is-your-business-blog-eligible-for-google-news","status":"publish","type":"post","link":"https:\/\/afreeurl.com\/?p=19441","title":{"rendered":"Is your business blog eligible for Google News?"},"content":{"rendered":"

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Google’s John Mueller answered a question about whether business blogs are eligible to appear in Google News.<\/p>\n

Google News<\/h2>\n

Google News can be a great source of readers interested in reading published news and can serve as a basis for a steady stream of advertising revenue.<\/p>\n

And while “news” is generally found on news websites, is it possible for a business blog to appear on Google News?<\/p>\n

That’s the question someone asked at the recent Google Office Hours for December 2023.<\/p>\n

The person who asked the question asked:<\/strong><\/p>\n

“Are business-owned blogs eligible for Google News Feed?”<\/p>\n

Google’s John Mueller responded:<\/strong><\/p>\n

“I can’t speak directly to Google News, as I work in Search, which is a bit different, but looking at their content policies<\/a>I don’t see anything specific to company blogs.<\/p>\n

If you’re curious as to whether or not this is an option, I recommend asking the Help community for news editors<\/a>. And, if you’re curious if your pages are already showing up in Google News, I’d take a look at performance reports in Search Console<\/a>.\u201d<\/p>\n

Google News Content Policies<\/h2>\n

Mueller is correct that there is nothing specific to company blogs in the policies. However, those interested in entering Google News, including a company blog, should take a look at the content policies because there are recommendations that are useful to know.<\/p>\n

Aside from policies about not misleading readers, etc., there are other requirements to consider regarding content policies for news websites:<\/p>\n

“Clarifying dates and rules Information about the authors, the publication and the publisher Information about the company or network behind the content Contact information”<\/p>\n

But is having it enough to get a business blog into Google News?<\/p>\n

Enter Google News<\/h2>\n

Google News may be accessed by passively posting news content to a company’s blog. from Google Publisher Center help page<\/a> says that Google can automatically discover news content.<\/p>\n

However, it can be helpful to be more proactive by visiting Google publishing center<\/a> where there is a way to submit a URL for inclusion in Google News.<\/p>\n

Does Google publish company blogs in news?<\/h2>\n

In fact, Google publishes news content from company blogs.<\/p>\n

For example, here’s a screenshot of a security company whose content is on Google News.<\/p>\n

Google News screenshot<\/h3>\n<\/p>\n

And here’s a screenshot of an Adobe company webpage that also shows up in Google News:<\/strong><\/p>\n

\"Is<\/p>\n

Clearly, dedicated news sites dominate Google News. But company websites that also publish news also appear in Google News, so it’s possible.<\/p>\n

Watch the Google Office Hours Q&A at 15:37 minutes:<\/strong><\/p>\n