{"id":18649,"date":"2023-12-02T14:52:51","date_gmt":"2023-12-02T14:52:51","guid":{"rendered":"https:\/\/afreeurl.com\/?p=18649"},"modified":"2023-12-02T14:52:53","modified_gmt":"2023-12-02T14:52:53","slug":"small-business-experts-spill-their-top-seo-secrets","status":"publish","type":"post","link":"https:\/\/afreeurl.com\/?p=18649","title":{"rendered":"Small business experts spill their top SEO secrets"},"content":{"rendered":"<p><\/p>\n<p>Search engine optimization is one of the most important marketing concepts for any business.  There are tons of factors to consider when crafting your strategy, from keyword selection to establishing authority.  So how can you combine these methods to create a winning SEO strategy for your business?  Members of the online small business community share their best tips below.<\/p>\n<h3>Establish a topical authority and rank high in your niche<\/h3>\n<p>Websites recognized as experts on a specific topic tend to rank higher in search results.  So how do you establish topical authority? <a href=\"https:\/\/erikemanuelli.com\/topical-authority\/\" target=\"_blank\" rel=\"noopener\">learn more<\/a> in this post by Erik Emanuelli.  Then visit the BizSugar community to see who the members are <a href=\"https:\/\/share.bizsugar.com\/OnlineMarketing\/topical-authority-how-to-rank-high-in-your-niche-5-steps\/#comments\" target=\"_blank\" rel=\"noopener\">saying<\/a>.<\/p>\n<p><span id=\"ezoic-pub-ad-placeholder-658\" class=\"ezoic-adpicker-ad\"\/><\/p>\n<h3>Stay up to date with the latest SEO trends<\/h3>\n<p>SEO techniques are constantly being adjusted due to changes in platforms and algorithms.  Therefore, keeping up with trends is paramount.  In this Search Engine Land post, Sam Hollingsworth <a href=\"https:\/\/searchengineland.com\/stay-on-top-latest-seo-trends-433900\" target=\"_blank\" rel=\"noopener\">details<\/a> how to keep up with the latest trends in this ever-changing industry.<span id=\"ezoic-pub-ad-placeholder-659\" class=\"ezoic-adpicker-ad\"\/><\/p>\n<h3>Increase your search traffic with these easy SEO tips<\/h3>\n<p>Improving your SEO doesn&#8217;t have to be complicated.  There are tons of easy strategies you can use to start getting results right away. <a href=\"https:\/\/www.99signals.com\/easy-seo-tips\/\" target=\"_blank\" rel=\"noopener\">Take a look<\/a> this 99signals message from Sandeep Mallya for tips.<\/p>\n<h3>Avoid these problems when you develop a website that is optimized for search<\/h3>\n<p>If you want your website to rank well in search results, you need to avoid common problems that can flag your content in searches.  Unfortunately, there are many mistakes that keep small businesses out of these top results.  Cezary Dobrowolski <a href=\"https:\/\/www.ideamotive.co\/blog\/mistakes-to-avoid-when-developing-a-search-optimized-website\" target=\"_blank\" rel=\"noopener\">lists<\/a> several potential issues to consider in this Ideamotive post.<span id=\"ezoic-pub-ad-placeholder-660\" class=\"ezoic-adpicker-ad\"\/><\/p>\n<p><span class=\"ezoic-autoinsert-ad ezoic-under_second_paragraph\"\/><\/p>\n<h3>Try these link building strategies that really work<\/h3>\n<p>Link building is a common strategy used by businesses to improve SEO.  But some methods have more impact than others. <a href=\"https:\/\/www.onaplatterofgold.com\/link-building-strategies\/\" target=\"_blank\" rel=\"noopener\">learn<\/a> how to really improve your SEO with link building in this Platter of Gold post by Anthony Williams.<\/p>\n<p><span class=\"ezoic-autoinsert-video ezoic-under_second_paragraph\"\/><\/p>\n<h3>Understand the value of your pages per session metric<\/h3>\n<p>Understanding your website analytics can dramatically help you improve SEO and drive more traffic.  But some metrics, such as pages per session, often leave small business owners guessing.  To find out what is a good value for this important metric, <a href=\"https:\/\/independentwp.com\/blog\/what-good-pages-per-session\/\" target=\"_blank\" rel=\"noopener\">read this<\/a> Independent Analytics publication by Ben Sibley.<span id=\"ezoic-pub-ad-placeholder-661\" class=\"ezoic-adpicker-ad\"\/><\/p>\n<h3>Stand out with Google&#8217;s new search tag features<\/h3>\n<p>Google recently rolled out some new features aimed at helping small businesses stand out in search results this holiday season.  In this Search Engine Journal post, Matt G. Southern <a href=\"https:\/\/www.searchenginejournal.com\/google-helps-small-businesses-stand-out-with-new-search-label\/499911\/\" target=\"_blank\" rel=\"noopener\">pass over<\/a> the new capabilities and how they might affect your SEO strategy.<\/p>\n<h3>Find new keywords for your site<\/h3>\n<p><span class=\"ezoic-autoinsert-video ezoic-mid_content\"\/><\/p>\n<p>The keywords you focus on on your website can have a huge impact on the success of your SEO strategy.  If you think it&#8217;s time to find some new ones, read on <a href=\"https:\/\/www.semrush.com\/blog\/find-new-keywords\/\" target=\"_blank\" rel=\"noopener\">the tips<\/a> in this Semrush post by Dana Nicole.<\/p>\n<h3>Consider the most common types of eCommerce backlinks<\/h3>\n<p>Backlinks can improve the SEO success of any website.  But they are often especially important for e-commerce businesses.  In this post, Neil Patel <a href=\"https:\/\/neilpatel.com\/blog\/ecommerce-backlink-breakdown\/\" target=\"_blank\" rel=\"noopener\">contours<\/a> several of the most common types for e-commerce business owners.<\/p>\n<h3>Get SEO traffic without ever ranking<\/h3>\n<p>Ranking high in search results is often a primary goal of a company&#8217;s SEO strategy.  But it&#8217;s not the only way to bring new traffic to your site.  In this search engine post, Daniel Tannenbaum <a href=\"https:\/\/www.searchenginewatch.com\/2023\/06\/08\/the-incredible-ways-to-get-seo-traffic-without-ever-ranking\/\" target=\"_blank\" rel=\"noopener\">shares<\/a> several strategies to help you attract new visitors even if your site is not ranking.<\/p>\n<p>If you&#8217;d like to suggest your favorite small business content to be considered for an upcoming Community Roundup, please send your news tips to: sbtips@gmail.com.<\/p>\n<p>Image: Envato Elements\n<\/p>\n<p><span id=\"ezoic-pub-ad-placeholder-633\" class=\"ezoic-adpicker-ad\"\/><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/smallbiztrends.com\/2023\/12\/top-seo-secrets.html\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search engine optimization is one of the most important marketing concepts for any business. There are tons of factors to consider when crafting your strategy, from keyword selection to establishing authority. So how can you combine these methods to create a winning SEO strategy for your business? Members of the online small business community share their best tips below. Establish a topical authority and rank high in your niche Websites recognized as experts on a&#8230; <\/p>\n","protected":false},"author":1,"featured_media":18650,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-18649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-news"],"_links":{"self":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/18649","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18649"}],"version-history":[{"count":1,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/18649\/revisions"}],"predecessor-version":[{"id":18651,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/18649\/revisions\/18651"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/media\/18650"}],"wp:attachment":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18649"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18649"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18649"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}