{"id":1454,"date":"2022-09-01T13:45:14","date_gmt":"2022-09-01T13:45:14","guid":{"rendered":"https:\/\/afreeurl.com\/top-10-media-buying-agencies-to-improve-your-roi\/"},"modified":"2022-09-01T13:45:15","modified_gmt":"2022-09-01T13:45:15","slug":"top-10-media-buying-agencies-to-improve-your-roi","status":"publish","type":"post","link":"https:\/\/afreeurl.com\/?p=1454","title":{"rendered":"Top 10 Media Buying Agencies to Improve Your ROI"},"content":{"rendered":"<p><\/p>\n<p><span style=\"font-weight: 400;\">Trusted by big global names like Dunkin&#8217; Donuts, Pfizer and Samsung, Moburst offers a wide range of digital marketing services, including media buying.  One of the benefits of working with them is that thanks to their international presence, you can get priority support from all the major platforms, as their global team works with each of the major search and social giants.  They are especially a good choice if you want to take advantage of TikTok, Instagram, Snapchat or Facebook, as their social media marketers work very closely with their partners on these platforms.  In addition to these channels, they also have the skill and connections to help with Twitter and Pinterest. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To help you launch a successful campaign, they follow a four-step process.  First, they&#8217;ll create a custom media plan with your brand, industry, and target audience in mind.  Included in your plan are platform suggestions and recommendations on how to budget accordingly.  With the help of their own proprietary technology, they will also help with keyword research.  Once they&#8217;ve created the media plan, they&#8217;ll also pay attention to competitor analysis, optimization, and reporting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;d rather advertise in app stores than on the web, they&#8217;ve gotten results with that approach, too.  Alternatively, they are more than willing to work with and improve your internal search operations team. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Application Marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Management of social networks<\/span><br \/>\n<span style=\"font-weight: 400;\">Email marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Influencer marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Location<\/span><br \/>\n<span style=\"font-weight: 400;\">Product advice<\/span><\/p>\n<p><img loading=\"lazy\" width=\"400\" height=\"143\" class=\"attachment-large size-large wp-post-image lazyload ewww_webp_lazy_load\" alt=\"\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst.png\" decoding=\"async\" srcset=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst.png 400w, https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst-300x107.png 300w, https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst-150x54.png 150w\" data-sizes=\"auto\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst.png.webp\" srcset-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst.png.webp 400w, \/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst-300x107.png.webp 300w, \/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/06\/Moburst-150x54.png.webp 150w\"\/><\/p>\n<p>Moburst is a full-service, mobile-first digital marketing agency that helps businesses scale and become category leaders.  We love solving difficult digital challenges for clients and strongly believe in\u2026<\/p>\n<p><a name=\"toc-1\" id=\"toc-1\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1856\" height=\"722\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"EXL Media\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Media-Strategy-Buying-and-Performance-Measurement.jpg\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Media-Strategy-Buying-and-Performance-Measurement.jpg.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">EXL Media is a full-service media agency and certified woman-owned business based in Nevada.  Founded in 1994, they bring years of experience to the table and are listed as the highest rated media buying agency on Clutch. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unlike some of the other agencies on our list that offer other marketing services, their team specializes in media buying and planning.  Services included in your media buying checklist are creative direction, audience composition, fraud detection and timely tracking. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Transparency is at the core of what they do.  With the help of the best tracking and analysis tools, they will continuously analyze your campaigns and work with you to create custom reports and dashboards that you can use to evaluate the effectiveness of your campaigns. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Previous performance audits<\/span><br \/>\n<span style=\"font-weight: 400;\">Forecast and budget allocation<\/span><br \/>\n<span style=\"font-weight: 400;\">Profile of consumers and people<\/span><br \/>\n<span style=\"font-weight: 400;\">Consult<\/span><br \/>\n<a name=\"toc-2\" id=\"toc-2\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1885\" height=\"760\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Colormatic\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Full-Service-Ad-Agency-_-Create-Compelling-Campaig.png\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Full-Service-Ad-Agency-_-Create-Compelling-Campaig.png.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Colormatics is a full-service visual agency with multiple offices across the United States.  According to their business website, they &#8220;combine the strategy of an advertising agency with the capability of a video production company.&#8221; <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While they focus on visuals, they can also help with media strategy.  In addition to their list of other skills, they also have experience in media buying and placement to help you get the most out of your ad spend.  In fact, they have no problem calling themselves &#8220;media nerds.&#8221;  They continuously review the data and implement their proprietary analysis methodology to customize your campaign for maximum effectiveness. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, for Fiverr they created and deployed several TV spots.  The result: more than 150 million impressions nationwide. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><a name=\"toc-3\" id=\"toc-3\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1862\" height=\"765\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Media is important all over the world\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Media-Planning-Buying-Agency-_-Online-Media-An.jpg\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Media-Planning-Buying-Agency-_-Online-Media-An.jpg.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Founded in 2005, Media Matters Worldwide (MMWW) is an independent, woman-owned agency offering a full suite of integrated media planning and buying services.  Its team of traditional and digital strategists has worked with various B2C and B2B clients across industries and its client list includes names like Google, Glassdoor and Blockchain. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">From strategy to analytics, and everything in between, they can basically do it all.  They describe their approach as &#8220;audience-first, data-driven, customer-centric and people-centric.&#8221;  Not only do they make sure to pay attention to the human side, but they also realize the importance of science (hence the data-driven part) and have invested heavily in their internal technology stack. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether your audience needs to be reached through email and print, or online, their team has the experience and expertise to buy and plan advertising space across multiple channels.<\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Audience development and strategy<\/span><br \/>\n<span style=\"font-weight: 400;\">Budget analysis and recommendations<\/span><br \/>\n<span style=\"font-weight: 400;\">Analytics<\/span><br \/>\n<span style=\"font-weight: 400;\">Data visualization<\/span><br \/>\n<span style=\"font-weight: 400;\">Dynamic creative solutions<\/span><br \/>\n<a name=\"toc-4\" id=\"toc-4\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1870\" height=\"748\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Field trip\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Fieldtrip-Google-Chrome-2022-08-11-13.49.37.jpg\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Fieldtrip-Google-Chrome-2022-08-11-13.49.37.jpg.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;re a non-profit organization, you can check out Fieldtrip, which is based in Louisville, Kentucky.  They describe themselves as a &#8220;cause-driven agency&#8221;.  When it comes to marketing, they use a holistic approach letting the bigger picture guide them.  However, that doesn&#8217;t stop them from zooming in on all the different touchpoints in the customer journey. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to traditional and digital media planning and buying, they also offer a wide range of marketing-related services and can also help with branding and web design.  Some of the organizations they have worked with include the National Stem Cell Foundation, Louisville Ballet, and Louisville Catholic Schools. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Consumer research<\/span><br \/>\n<span style=\"font-weight: 400;\">Brand strategy and positioning<\/span><br \/>\n<span style=\"font-weight: 400;\">Application design and development<\/span><br \/>\n<span style=\"font-weight: 400;\">Website design and development<\/span><br \/>\n<span style=\"font-weight: 400;\">Digital marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Campaign development and management<\/span><br \/>\n<a name=\"toc-5\" id=\"toc-5\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1865\" height=\"778\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"newsstand\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Kiosk_-Full-Service-Marketing-Agency-Google-Chro.jpg\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Kiosk_-Full-Service-Marketing-Agency-Google-Chro.jpg.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Kiosk was founded in 2004 and has offices in the United States and the United Kingdom.  They describe themselves as experts in bringing together marketing activities across organizations.  Some of the clients they&#8217;ve helped build to great success include the University of Washington, Paylocity, and the Stanford Graduate School of Business. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to buying media, Clutch has mentioned them as one of the top companies.  They have the skills to help you grow your business while optimizing your spend. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Media strategy and planning<\/span><br \/>\n<a href=\"https:\/\/influencermarketinghub.com\/what-is-search-engine-marketing\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Marketing in search engines<\/span><span style=\"font-weight: 400;\">    (SEM)<\/span><br \/>\n<span style=\"font-weight: 400;\">Paid social advertising<\/span><br \/>\n<span style=\"font-weight: 400;\">Brand development<\/span><br \/>\n<span style=\"font-weight: 400;\">Content strategy and planning<\/span><\/p>\n<p><img loading=\"lazy\" width=\"1872\" height=\"745\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Water cut\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Cutwater-Google-Chrome-2022-08-11-13.53.20.jpg\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Cutwater-Google-Chrome-2022-08-11-13.53.20.jpg.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Cutwater is a full-service independent media and creative agency headquartered in San Francisco with another office in New York.  According to their website, their superpower is creating new brands and reinventing existing ones.  They do this by discovering the truth and purpose of a brand and communicating it in a simple, yet unique way. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It all starts with what they like to call the growth hypothesis.  During this step, they identify behavioral economics and cultural insights that can be used to improve their customer positioning.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of the brands they have worked with include Levi&#8217;s, Jeep and Google.  For example, they helped Google convince advertisers to spend their budget on Google mobile search as well.  To help convince marketers to invest in mobile search ads, they introduced intent-rich moments (also known as &#8220;micro-moments&#8221;), a term that has since become mainstream marketing parlance. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition to media planning and buying, they can also help with other media-related services including SEM, analytics, data visualization, and budget analysis. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Development of the campaign<\/span><br \/>\n<span style=\"font-weight: 400;\">Content development<\/span><br \/>\n<span style=\"font-weight: 400;\">Social content strategy<\/span><br \/>\n<span style=\"font-weight: 400;\">Influencer marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Marketing research<\/span><br \/>\n<a name=\"toc-7\" id=\"toc-7\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1816\" height=\"737\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Noble Studies\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Noble-Studios-_-Creative-Digital-Performance-Marke.png\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Noble-Studios-_-Creative-Digital-Performance-Marke.png.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Founded in 2003, Noble Studios is a digital performance marketing creative agency based in Nevada.  Unlike some of the other agencies on our list, they only work with a handful of industries including travel and tourism, B2B, and health and wellness.  These are the topics they are most passionate about and they believe that by sharing a common cause they are better equipped to create meaningful connections. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Their long list of services includes paid media marketing.  By combining strategic planning, powerful creativity and sophisticated technological skills, they can make the most of it <\/span><a href=\"https:\/\/influencermarketinghub.com\/how-to-rank-higher-on-google\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google algorithm<\/span><span style=\"font-weight: 400;\">    to help you reach your target audience, while distinguishing your business from its competitors. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">From strategy to ongoing account management to reporting and everything in between, they can help you with many aspects of paid search.  They also work on all major display networks including Facebook, Google and Amazon.  With the help of artificial intelligence and cutting-edge machine learning technology, they can automate the process of bidding on ad inventory in real time.  Their clients, which include names like Adobe and Autodesk, have praised them for their professionalism and courage to be innovative. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Brand strategy<\/span><br \/>\n<span style=\"font-weight: 400;\">Conversion Rate Optimization (CRO)<\/span><br \/>\n<span style=\"font-weight: 400;\">Web design and development<\/span><br \/>\n<span style=\"font-weight: 400;\">Content marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Paid media marketing<\/span><\/p>\n<p><img loading=\"lazy\" width=\"1685\" height=\"769\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Brain donors\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/BrainDonors-Paid-Social-PPC-Agency-at-scale-.png\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/BrainDonors-Paid-Social-PPC-Agency-at-scale-.png.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">With offices in the Netherlands and Bulgaria, BrainDonors is a performance digital marketing agency covering all major digital and social channels.  Just like Noble Studios, they also serve only select industries including e-commerce, real estate, SaaS, tech, and startups.  Founded only in 2019, it is one of the youngest agencies, but they have already made a name for themselves working with leading brands such as Philips, Henkel and ERA Real Estate. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Their team of certified experts uses a six-step approach to increase the efficiency of your campaigns and lower your cost per acquisition (CPA).  Because their team is experienced in integrating and using data for precise targeting, they are perfectly positioned to implement daily tests and optimizations. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The results they have achieved speak for themselves.  For some of their clients, they have helped reduce cost per lead by up to 80%, while increasing the number of leads by over 300%. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Facebook and Instagram ads<\/span><br \/>\n<span style=\"font-weight: 400;\">Google Ads<\/span><br \/>\n<a href=\"https:\/\/influencermarketinghub.com\/tiktok-ads\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">TikTok ads<\/span><br \/>\n<span style=\"font-weight: 400;\">Email marketing<\/span><br \/>\n<span style=\"font-weight: 400;\">Content creation<\/span><br \/>\n<a name=\"toc-9\" id=\"toc-9\" style=\"text-decoration: none;\"\/><br \/>\n<img loading=\"lazy\" width=\"1852\" height=\"763\" class=\"size-large aligncenter lazyload ewww_webp_lazy_load\" alt=\"Hotspex media\" src=\"https:\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Hotspex-Media-Digital-Advertising-and-Analytics-.jpg\" decoding=\"async\" src-webp=\"\/\/influencermarketinghub.com\/wp-content\/uploads\/2022\/08\/Hotspex-Media-Digital-Advertising-and-Analytics-.jpg.webp\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Based in Toronto, Hotspex Media&#8217;s team of brand builders and strategic media planners has worked with a number of leading global brands including names such as Under Armour, Panasonic and The Home Depot.  At Clutch, they are also one of the most reviewed media buying agencies and have been praised by their clients for their knowledge, dogged determination and collaborative approach. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Its main areas of focus are media buying and emotional targeting.  When it comes to their media planning and buying services, they can handle ad buying on most platforms including YouTube, Microsoft and major social media platforms.  They also support several core tools that allow them to provide you with several key metrics. <\/span><\/p>\n<p>Key services include:<\/p>\n<p><span style=\"font-weight: 400;\">Conversion tracking<\/span><br \/>\n<span style=\"font-weight: 400;\">Media optimization<\/span><br \/>\n<span style=\"font-weight: 400;\">Brand strategy research<\/span><br \/>\n<span style=\"font-weight: 400;\">Concept design and optimization<\/span><\/p>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/influencermarketinghub.com\/media-buying-agencies\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Application Marketing Management of social networks Email marketing Influencer marketing Location Product advice Previous performance audits Forecast and budget allocation Profile of consumers and people Consult Audience development and strategy Budget analysis and recommendations Analytics Data visualization Dynamic creative solutions&hellip;<\/p>\n","protected":false},"author":1,"featured_media":1455,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1454","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-news"],"_links":{"self":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/1454","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1454"}],"version-history":[{"count":1,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/1454\/revisions"}],"predecessor-version":[{"id":1456,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/posts\/1454\/revisions\/1456"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=\/wp\/v2\/media\/1455"}],"wp:attachment":[{"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/afreeurl.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}